02 oct
|
Gilead Sciences
|
Madrid
02 oct
Gilead Sciences
Madrid
This job is with Gilead Sciences Inc., an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. For more than 35 years, we've tackled diseases such as HIV, viral hepatitis, COVID-19 and cancer - working relentlessly to develop therapies that help improve lives and to ensure access to these therapies across the globe. We continue to fight against the world's biggest health challenges, and our mission requires collaboration, determination and a relentless drive to make a difference.
Every member of Gilead's team plays a critical role in the discovery and development of life-changing scientific innovations. Brand Strategy & Launch Excellence
Lead the development and execution of brand strategies and launch plans across Spain and Portugal, ensuring alignment with local and general priorities.
Continuously assess business performance, identify opportunities and risks, and proactively adapt strategies to maximize impact.
Lead agency management and ensure high-quality development and agile execution of promotional materials, campaigns,
and customer programs.
Manage budgets effectively, ensuring optimal investment decisions and strong ROI.
Demonstrate excellence in project management, prioritization, and execution across multiple concurrent initiatives.
Design and execute integrated omnichannel customer engagement strategies that deliver personalized and impactful experiences across physical and digital channels.
Utilize analytics, customer data, and performance metrics to measure effectiveness, generate insights, and continuously improve marketing initiatives.
Champion innovative approaches including AI-enabled solutions, Next Best Action principles, content personalization, and test-and-learn methodologies.
Develop a deep understanding of the evolving healthcare environment, market access landscape, and competitive dynamics across Spain and Portugal.
Partner with Market Access and Medical teams to ensure customer strat
📌 Product Manager (Madrid)
🏢 Gilead Sciences
📍 Madrid