Role Purpose
A hands-on technology leader responsible for building, optimizing, and maintaining the MarTech infrastructure that powers customer acquisition, engagement, and conversion. This is not a purely managerial role; it requires direct involvement in platform administration, integrations, troubleshooting, and solution implementation while coordinating specialized vendors and development partners when needed.
Key Responsibilities
- Own and administer HubSpot across Marketing Hub, Sales Hub, CRM, workflows, automations, reporting, and data governance.
- Manage Shopify operations, including storefront functionality, applications, themes, checkout processes, and data flows.
- Serve as the first point of contact for technical issues across the MarTech ecosystem, ensuring platform reliability and performance.

2. Integrations, Automation & Data Flow
- Design, implement, and maintain integrations between HubSpot, Shopify, and internal or third-party systems using APIs, webhooks, and middleware solutions.
- Develop automations that eliminate manual processes, improve efficiency,



and enhance data accuracy.
- Ensure reliable and secure data flow across Sales, Marketing, E-commerce, analytics, and business systems.
- Maintain technical documentation, integration mappings, and platform standards.

3. Business Partnership & Solution Design
- Partner closely with Sales and Marketing teams to understand business objectives and translate them into practical technical solutions.
- Convert commercial and operational requirements into scalable system configurations and workflows.
- Ensure all MarTech initiatives align with corporate IT architecture, security standards, and data governance policies.
- Prioritize and deliver a continuous roadmap of platform enhancements and optimization initiatives.

4. Technology, Data & AI Enablement
- Leverage AI tools and modern development technologies to accelerate implementation, troubleshooting, and solution delivery.
- Support AI-driven a

📌 Martech It Supervisor (Alcobendas)
🏢 AB Living Group
📍 Alcobendas