01 oct
|
Revelyst
|
Barcelona
01 oct
Revelyst
Barcelona
Revelyst – Adventure Sports Group Europe is looking for a Customer Retention Specialist to join our E-Commerce team at our Barcelona HQ. You'll own the consumer journey across Fox Racing, Bell, Giro and CamelBak in European markets, helping us turn more customers into repeat buyers.Main responsibilities- Own, optimize and expand CRM and lifecycle email campaigns across EU brands: welcome, browse/cart abandonment, post-purchase, win-back, price drop and nurture flows, with SMS coming soon- Build and maintain the retention calendar, aligned with seasonal launches, brand messaging and key products- Run the email marketing calendar for broadcast and segmented campaigns- Develop consumer segmentation based on RFM data and behavior- Stay on top of CRM and retention trends, and bring forward recommendations on new channels like SMS and loyalty- Partner with Design, Marketing and Merchandising to deliver campaigns on time, including assets,
QA and landing pages- Support database growth and lead generation through tactics like giveawaysRequirements- Bachelor's degree in Business, E-commerce, Marketing or a related field- At least 3 years of experience in CRM or email marketing, ideally in retail- Advanced knowledge of email marketing platforms such as Klaviyo, HubSpot or Mailchimp- Strong understanding of mobile-first email design and usability- Comfortable working with email analytics to guide strategy and execution- Good understanding of digital/e-commerce KPIs and what drives performance- Experience with international campaigns, ideally at a European level- Advanced professional English; another European language is a plus- Experience with Google Analytics is a plusWhat we offer- Hybrid: 2 days in the office, 3 remote- €10 meal voucher for every day worked from the office- 7 additional remote working days per year- Employee discount on our brands
📌 Customer Retention Specialist (Barcelona)
🏢 Revelyst
📍 Barcelona