Are you passionate about the automotive industry and looking to be part of a growing and transformational business? This could be your next opportunity.

At GWM Spain, we are looking for a Regional Sales Manager to take ownership of the commercial performance and development of the assigned region, playing a key role in achieving business objectives and driving the growth and performance of our dealer network.

Your Mission

As a Regional Sales Manager, you will be responsible for executing the brand’s commercial strategy within your assigned territory, driving sales growth, profitability and customer satisfaction, while supporting the development and performance of the dealer network.

You will act as the key link between GWM Spain and the dealers within your territory, ensuring effective implementation of the commercial strategy, strong coordination and alignment with the brand’s standards, values and objectives.

Key Responsibilities

• Commercial Strategy Execution

Implement the company’s sales strategy and commercial policies in line with the overall brand strategy.

Achieve and exceed established annual and monthly targets across sales, market share, profitability and customer satisfaction.

• Dealer Network Management & Development

Act as the primary point of contact between GWM Spain and the dealers within your assigned territory, driving their commercial performance, development and alignment with brand standards.

Work closely with dealers across the different areas of commercial management, including sales, fleet, customer experience,



sales administration and used vehicles, among others.

Identify areas for improvement and develop action plans aimed at maximising the potential and performance of each dealer.

• Market Intelligence & Analysis

Maintain a strong understanding of the automotive market and provide relevant insights into market trends, competitive activity, sales performance and business opportunities.

Leverage market intelligence to propose commercial initiatives and support effective business decision-making.

• Business Development

Identify and develop new opportunities to drive sales growth and strengthen the dealer network within the assigned territory.

Actively contribute to the development and consolidation of GWM’s presence in the Spanish market.

• Customer & Brand Advocacy

Ensure the effective implementation of initiatives aimed at exceeding customer expectations, contributing to improved customer satisfaction and loyalty.

Represent GWM’s values and standards across the dealer network and the market, acting as a brand ambassador within the assigned territory.

What Are We Looking For?





We are looking for a commercially driven professional with strong leadership capabilities and a clear focus on results, who is motivated to contribute to a high-growth business environment.

- Proven experience in the automotive industry, preferably within a dealership, OEM/automotive brand or related automotive services.
- Experience managing and developing commercial networks or dealer networks.
- Strong results and customer orientation.
- Excellent communication, negotiation and influencing skills.
- Strong commercial mindset combined with analytical capabilities.
- Proactive, autonomous and confident decision-maker.
- Good knowledge of digital tools and commercial management systems.
- Intermediate to advanced level of English.

What We Offer

- The opportunity to join a well-established company in a high-growth environment.
- A position with significant responsibility, autonomy and direct impact on business performance.
- The opportunity to contribute to the development and expansion of a brand with a strong growth ambition in the Spanish market.
- Real opportunities for professional development and career progression.
- A dynamic, international and results-driven working environment.
- A competitive remuneration package, aligned with experience and responsibilities.

Location: GWM Spain – Alcobendas, Madrid

Start date: Immediate

If you are ready to take on a new professional challenge and play a key role in the growth of a brand with strong ambitions in the Spanish market, we would love to hear from you.

Join GWM Spain and be part of our growth journey.

📌 Regional Sales Manager (Alcobendas)
🏢 GWM España
📍 Alcobendas