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BD is one of the largest general medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.
Job Description
Shape the future of customer engagement in Advanced Patient Monitoring
Are you passionate about transforming how healthcare companies engage with clinicians and customers?
We are looking for a Senior Manager, Omnichannel Marketing & Brand Engagement, Europe to lead how BD Advanced Patient Monitoring connects with customers, clinicians and scientific communities across Europe.
This is a highly visible European leadership role at the intersection of Marketing, Commercial, Medical Affairs and Professional Education. You will shape our regional brand and omnichannel strategy,
accelerate digital and AI-enabled marketing capabilities, and create connected customer experiences across digital, field, educational and scientific touchpoints.
Leading a team across Brand, Digital Marketing, Congresses and Scientific Engagement, you will have the opportunity to influence how we engage the market, strengthen customer advocacy and support growth across one of the most dynamic areas of MedTech.
Your key responsibilities
In this role, you will:
• Lead the European brand and omnichannel strategy across the Advanced Patient Monitoring portfolio.
• Shape integrated customer journeys connecting digital, field, educational, scientific and congress interactions.
• Accelerate innovation through digital marketing, marketing technology and AI-enabled capabilities.
• Lead BD's presence at major European scientific congresses, delivering impactful and differentiated customer experiences.
• Build strong partnerships with scientific s
📌 Sr Manager, Omnichannel Marketing (Paterna)
🏢 BD
📍 Paterna