Product Communications (Alcobendas)

Product Communications (Alcobendas)

01 oct
|
IVOCLAR
|
Alcobendas

01 oct

IVOCLAR

Alcobendas

Your responsability
-Planning and definition:
o Development of integral, strategic communication concepts/plans based on internal strategies and objectives as well as product and market-specific information (product features, competitive analysis, customer personas, etc.)
-Creation and production:
o Timely creation of the communication materials planned as part of a communication concept/plan in collaboration with other departments.
o Creation of target group and channel-specific messages, statements, slogans and (advertising and editorial) texts
o Creation of advertising and communication materials in collaboration with other departments.
o Creation in English, followed by translation by the translation department.
o Management of creation through coordination with Graphics, Video, DTP and Photography, Digital Marketing, Exhibition & Events, Global Campaign Management, Translation, etc.
o Compliance with the defined approval process.
·Execution and measurement:
o Timely execution of planned communication measures.
o Coordination with other departments (Digital Marketing, Exhibition & Events, Global Campaign Management) regarding publication and performance measurement.
-Continuous updating of communication materials.
-Recognizing trends and developments within marketing communications
-Fulfilling the tasks of the Product Communications Manager as part of the Product Launch Process.
-Fulfilling the tasks within the Campaign Process.
-Preparing, giving (internal and external) and following up on marketing presentations in English.
-Coordination, management and cooperation with various market contacts (especially marketing managers of subsidiaries).
-Coordinating, managing and collaborating with external service providers (copywriters, editors, proofreaders, agencies, etc.).




-Implementation of and compliance with all MDR-relevant requirements.
-Implementation of and compliance with brand guidelines and communication architecture.
-Acts as a role model in accordance with the Corporate Values of the Ivoclar Group.

Profile:
-Completed education in marketing, communication or journalism and several years of professional experience in an international environment.
-Knowledge of creating communication concepts and writing marketing and product communication(" copywriting").
-Experience in the healthcare industry is an advantage.
-Experience in project management and project leadership, solid knowledge of project planning and control methods.
-Excellent English writing and communication skills (minimum C1).
-Knows various presentation techniques and is confident in presenting, can attract the necessary attention in presentations, can adapt the prepared presentation to unforeseen circumstances.
-Act according to Ivoclar's "Values Words Actions" and reconcile these with their own values.
-Is open to change, is skilled in finding their way in new situations and contributing their knowledge.
-Is motivated and full of energy for challenging tasks, ambitious, proud of his work and can inspire those around him as a result.
-Makes independent, timely and professional decisions and takes responsibility for his decisions, can quickly pick up on and implement new content.
-Plans in a future-oriented and goal-oriented manner can set achievable goals, analyze topics systematically, and broaden market knowledge
-Is fact/solution-oriented, conscientious, reliable and completes tasks.
-Communicating clearly and comprehensibly, informing colleagues and interfaces in good time can "actively listen" and give constructive feedback.
-Willingness to travel up to 10% for training, team meetings and project-related activities.

📌 Product Communications (Alcobendas)
🏢 IVOCLAR
📍 Alcobendas

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