At Gridcog, we're on a mission to accelerate investment in the clean energy transition. We're a SaaS start-up of energy nerds building the best project modelling software around, used on everything from co-located solar and storage to microgrids and EV fleets. Our clients, many of the world's leading Developers, IPPs, Consultants and Energy Users, are putting hundreds of millions into the transition, and we help them direct that money into the right projects: the ones that make both commercial and environmental sense.
We've built a strong brand in our home markets of the UK and Australia, mostly through thought leadership. Our analysis and point of view get noticed by the people who matter in energy, and one excellent Marketing Manager - Content & Events has done a great job of running the show. Now we're scaling fast, extending into Europe (we have teams in Germany and Spain), and the playbook is yours to scale with us: more channels, a growth engine that feeds sales with qualified leads, a sharper tone, and counter-positioning against a growing field of competitors. You'll lead a small, globally spread team, our Marketing Manager - Content & Events plus a new Growth Marketing Manager, help them amplify the thought leaders inside Gridcog, and stay hands-on in the work yourself. Energy marketing tends to be boring. maybe you built a marketing function, brand and playbook from the ground up at a Series A/B startup, or came up through an agency where output was everything. Own Gridcog's marketing strategy, plan, budget and performance, with a clear focus on generating qualified top-of-funnel leads for sales.
Build a clear marketing plan spanning brand, content, campaigns, events, paid and organic, and execute on it. Support your team, including our Marketing Manager - Content & Events, to make our content, events and thought leadership sharper and more commercial: educating the market on why energy project modelling matters and why Gridcog's solution is the best, using our data,



modelling and customer logos to make the case.
Support our Growth Marketing Manager to build and execute on our growth strategy, including paid, organic SEO and conversion.
We've been liberal with our brand guidelines to date and want to tighten this up.
Extend the brand strength we've built in the UK and Australia into our European markets, working with our local teams in Germany and Spain.
Develop a deep understanding of our customers and competitors, so our tone, content and counter-positioning land with the people we're trying to reach.
Make our website work for us as a genuine marketing and lead generation asset, not just a shopfront.
Work closely with sales to align campaigns, events and content with target accounts and revenue priorities.
Sales' problem is too many good marketing leads, not too few.
When the market talks about energy project modelling, they use our words. A track record of building a marketing function, brand and playbook at a Series A/B startup, not just hiring a team, or of delivering standout results in an agency environment.
Comfort owning our martech stack, including CRM, analytics and data, and the judgement to advise on and implement new tools where we need them.
Excellent creative and content judgement, with the ability to turn complex technical ideas into bold, credible marketing.
The confidence to challenge senior stakeholders with a different point of view, and the judgement to know when to push and when to commit.
Experience counter-positioning a challenger brand against larger or better-funded competitors.
Strong digital and growth marketing skills across paid, SEO, conversion optimisation and analytics.
Competitive remuneration package aligned with experience and skills, plus equity: everyone at Gridcog gets a stake in the company.
Opportunity to work as part of our social London, Berlin or Madrid based teams with versátil working arrangements.
Support for ongoing professional and personal development.

📌 Marketing Executive - CRM (Madrid)
🏢 Gridcog
📍 Madrid