We’re looking for a Sales Manager – Western Europe to strengthen and expand our presence across this strategically important and rapidly developing region. Are you an experienced B2B sales professional who thrives on building relationships, developing new markets and turning opportunities into sustainable growth? Preferred location: Spain or Portugal Territory: Western Europe Travel: Travel throughout Western Europe, with occasional international travel Employment: Full-time The Opportunity
This is a hands-on, commercially driven role combining account management, new business development, distributor management and market development across multiple countries. You’ll take ownership of developing the region, protecting and growing existing business while identifying new customers, applications, industries, sales channels and distribution partners. You’ll work closely with customers, distributors and strategic partners, while collaborating with our international sales, marketing and management teams.
What You’ll be Doing
Develop and grow relationships with existing customers and distributors
Identify and convert new business opportunities across Western Europe
Build and manage a strong sales pipeline and forecast
Develop new customers, distributors, agents and sales channels
Identify new markets, applications and industries for our products
Manage the complete sales process from prospecting through to negotiation and closing
Develop and support distribution partners and monitor their performance
Represent the company at trade fairs, exhibitions and industry events
Monitor market trends, competition,



pricing and customer requirements
Work with the international team to develop and implement regional sales strategies
What we’re Looking for
We’re looking for someone who is commercially minded, proactive, independent and results-oriented, with the ability to build strong relationships across different cultures and markets. Ideally, you’ll have:
~3–5+ years’ experience in B2B sales, preferably in an industrial, manufacturing, welding, automation, engineering or technical environment
~ A proven track record in account management and new business development
~ Experience working with distributors and international customers
~ Strong commercial, negotiation and relationship-building skills
~ Affinity with technical products and the ability to communicate technical concepts
~ Strong intercultural communication skills
~ Excellent organisation, follow-up and CRM skills
~ Travel throughout Western Europe
~ Fluent English and Spanish or Portuguese is a prerequisite
~ Experience in the welding or industrial equipment market would be an advantage

What We Offer
An international sales role with responsibility for a strategically important and growing region
Direct cooperation with an international management and sales team
Competitive salary plus performance-related compensation
Support for customer visits, trade fairs and business development activities
Opportunities for professional and commercial growth
This role is idóneo for someone who enjoys being close to customers, travelling, creating opportunities and turning relationships into business.
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