We are looking for a highly motivated and commercially driven New Business Senior Sales to accelerate the growth of our business in Spain. The successful candidate will be responsible for identifying, developing and converting new business opportunities, with a strong focus on acquiring new clients and expanding the company's presence into new sectors and industries. Working as part of a multinational market research organisation, the New Business Executive will combine strong sales capabilities with a consultative approach, helping prospective clients understand how market research, consumer insights and data can support their strategic and commercial decision-making.

Key Responsibilities

- New Client Acquisition Identify and target potential new clients across the Spanish market. Develop and manage a proactive new business pipeline. Generate leads through a combination of prospecting, networking, events, referrals and other business development activities. Build relationships with senior decision-makers and key stakeholders. Lead the full sales cycle, from initial contact through to proposal development, negotiation and contract closure. Consistently achieve agreed new business and revenue targets.




- Opening New Sectors and Markets Identify sectors and industries where the company currently has limited or no presence. Develop commercial strategies to penetrate new vertical markets. Research market trends, client needs and competitive dynamics to identify new growth opportunities. Build sector-specific value propositions and go-to-market approaches. Work closely with internal teams to adapt and position the company's capabilities for different industries.
- Consultative Selling Understand clients' business challenges and strategic priorities. Translate client needs into relevant market research and insight solutions. Great understanding of YouGov's tools and data products, in order to identify the best solution for each client/need. Work with research, operations and specialist teams to develop compelling proposals and commercial solutions. Present the company's capabilities and solutions to senior client stakeholders. Position the company as a strategic insights partner rather than simply a research supplier.
- Pipeline and Commercial Management Maintain accurate and up-to-date information on opportunities, prospects and sales activity within the CRM system (Salesforce) Monitor and report on sales performance, pipeline development and conversion rates. Develop and execute

📌 New Business Senior Sales (Barcelona)
🏢 YouGov Spain
📍 Barcelona