At ABB, we help industries run leaner and cleaner—and every person here makes that happen.

This position reports to: EL Product Marketing ManagerYour Role And ResponsibilitiesYour main role will be managing ABB's Critical Power portfolio with focus on big commercial and industrial segments. This portfolio consists of high-performance circuit breakers and the line protection solution Smissline, therefore a key responsibility will be supporting diverse segments and stakeholders in Data Centers, Renewables, Railway and other applications. You will have the opportunity to implement product marketing strategies to meet business objectives in collaboration with the Energy Distribution Product Marketing team.

Each day, you will play a crucial role in bridging the gap between product development and market success by implementing marketing activities and supporting sales team with appropriate product knowledge and training. This role is contributing to the Product Marketing department in the Electrification Smart Building division in Spain. Conducting extensive research to understand the target audience, market trends, and competitiveness by visiting customers regularly together with sales organizationDeveloping and executing marketing strategies to increase product awareness and sales, including defining and communicating product value propositionsAchieving order demand targets by overseeing progress regularly and defining and implementing sales and promotion plans.

Analyzing sales data and gathering market feedback to evaluate product performance and adjust marketing strategies accordingly. Providing the sales team with the necessary tools, training,



and materials to effectively sell the productSupport product price positioning aligned with local strategy by compelling price variation analysisOur teams support each other, collaborate, and never stop learning.

For The

RoleBachelor's degree in Electricity or ElectronicsYou are immersed in working with customer centric methodologies and marketing foundations along the electrical market2-5 years of experience in similar rolesAbility to demonstrate your skills in electrical/electronic project definition, on-site electrical operation or product portfolio managementYou are innovative around communication, initiative leadership, curiosity and you have the ability to manage multiple tasks/projects and collaborate with result orientationYou are at ease communicating in fluent EnglishWhat's in it for you?

Home Office Flexibility: Work from wherever suits you best thanks to our versátil remote work options.

Learning & Training: Take advantage of a wide range of learning opportunities grow, upskill, and move forward in your career.

More About

UsABB is a global technology leader in electrification and automation, enabling a more sustainable and resource-efficient future. By connecting its engineering and digitalization expertise, ABB helps industries run at high performance, while becoming more efficient, productive and sustainable so they outperform. The company has over 140 years of history and around 110,000 employees worldwide.

ABB's shares are listed on the SIX Swiss Exchange (ABBN) and Nasdaq Stockholm (ABB). ABB, we have the clear goal of driving diversity and inclusion across all dimensions: gender, LGBTQ+, abilities, ethnicity, generations, etc.

📌 Product Marketing Specialist (Gijón)
🏢 Abb
📍 Gijón