We are expanding our commercial team and are looking for an experienced Sales Executive to drive new business, develop merchant relationships, and grow our international client portfolio.
About SetoPay
SetoPay SL is a Payment Service Provider based in Marbella. We work with international merchants across iGaming, fintech, and other high-risk sectors.

This is a hands-on, commercially driven role for someone who knows how to identify opportunities, build relationships, negotiate, and close deals.

Role
As a Sales Executive, you will own the sales process from initial prospecting through contract negotiation, closing, and handover to the onboarding team.
You will be responsible for generating new business, building a strong sales pipeline, understanding merchant requirements, and matching them with SetoPay’s payment solutions.

What you will do
Identify and develop new merchant opportunities across international markets
Generate new business through outbound prospecting, networking, referrals, industry connections, and other sales channels
Build and maintain a strong pipeline of qualified opportunities
Manage the full sales cycle from prospecting and qualification through proposal, negotiation, contract signing, and handover to onboarding
Build and maintain strong relationships with merchants and key decision-makers
Understand merchant business models, payment requirements, and challenges and identify suitable solutions
Prepare and present commercial proposals and product presentations
Negotiate commercial terms and close new business
Keep CRM records, pipeline data, and sales reporting accurate and up to date
Work closely with internal teams to ensure a smooth merchant onboarding process
Monitor market developments, competitors, and new business opportunities
Attend relevant industry events and build new commercial relationships
Provide market and client feedback to help improve SetoPay’s commercial offering
Work towards agreed sales and revenue targets

What we require




Minimum 2 years of proven B2B sales experience within payments, fintech, PSPs, acquiring, payment processing, or related financial services
Proven experience in new business development, outbound prospecting, and closing deals
Strong understanding of online payments, payment gateways, acquiring, and the merchant acquisition cycle
Knowledge of risk, fraud, chargebacks, and compliance concepts within payments
Strong prospecting, lead qualification, pipeline management, negotiation, and closing skills
Excellent communication and relationship-building skills with international clients and decision-makers
Excellent written and verbal English
Comfortable working with CRM platforms, sales reporting, and standard sales tools
Self-motivated, resilient, commercially driven, and able to work independently
Comfortable working in a fast-paced international environment
Experience working with international markets and cross-border payments is highly valued
Existing relationships or a network within the payments industry is a strong advantage
What we will not consider
Candidates without relevant B2B sales or business development experience
Candidates without experience in payments, PSP, fintech, acquiring, or a closely related industry
Candidates looking for a purely account management, coordination, or support role
Candidates who require heavy supervision to generate and manage opportunities
Candidates seeking remote or hybrid work — this is a fully onsite role in Marbella
What we offer
Private healthcare and fitness benefits
Performance-based bonus scheme
MacBook and workplace tools provided
Direct exposure to international merchants and the integral payments industry
Real career growth within a scaling PSP
International and fast-paced working environment
Opportunity to work directly with senior management and contribute to the growth of the business
To apply
Send your CV and a short cover letter to
Subject line: Sales Executive
Industry: Financial Services
Employment type: Full-time

📌 Senior Sales Executive (Remote) (Málaga)
🏢 SetoPay
📍 Málaga