In this Marketing Manager role, you own the paid media strategy and ABM for Amazon Freight’s European expansion. You will balance strategic planning with hands-on execution to attract and convert business customers at scale. You’ll influence cross-functional teams and drive our go-to-market and attribution capabilities. This is a fast-growth opportunity to shape how we recruit and engage customers across Europe and strengthen our MarTech stack.Manage paid media strategy across search and socialOversee media agency relations and optimization, including OPEX oversightLead ABM strategy including programmatic and outbound channelsManage lead capture, ABM, and lead conversion tools (Pardot, Salesforce,
6sense)Shape MarTech product roadmap and strategyDevelop full-funnel attribution tools and capabilitiesCollaborate with sales operations on lead management process and integrationsEnsure marketing automation best practices and platform improvementsBachelor's degree or equivalent in Business, Journalism, Marketing, Communications, or related fieldExperience using data and metrics to drive improvementsExperience with Excel or Tableau for data manipulation and visualizationExperience building, executing and scaling cross-functional marketing programsExperience leading go-to-market for consumer software or hardware product launchesExperience with customer segmentation, profiling, and targetingStrategic thinker with ability to translate data into actionable plansStrong collaboration and stakeholder management across levelsProblem-solving mindset with bias for automationPaid media strategy (search and social)ABM and programmatic advertisingPardot
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