ОписаниеAmazon Freight provides a trucking service that enables external businesses to use Amazon's private transportation network. Its vision is to become the most trusted freight partner by sustainably sharing Amazon's technology and network.ЗадачиManage paid media strategy across search and socialManage and optimize media agencies, including OPEX oversightDefine the overall ABM strategy across programmatic and outbound channelsManage lead capture, ABM, and lead conversion tools, including Pardot, Salesforce, and 6senseCreate, manage, and influence the MarTech product roadmap and strategyDevelop tools and capabilities for full-funnel marketing attributionCollaborate with sales operations to enhance and troubleshoot lead management processes and integrations with marketing automation platformsEnsure marketing automation best practices and capture feedback for platform and process enhancementsAdapt core components of the EU marketing program to specific marketplace dynamicsInfluence and drive functional teams and stakeholders at all organizational levels.ТребованияBachelor's degree or equivalent in Business, Journalism, Marketing, Communications, or a related fieldExperience using data and metrics to drive improvementsExperience with Excel or Tableau, including data manipulation, macros, charts, and pivot tablesExperience building, executing, and scaling cross-functional marketing programsExperience leading go-to-market activities for consumer software or hardware product launchesExperience with customer segmentation, profiling, and targetingNice to have: Experience with Continuous Improvement and Six Sigma methodologies.УсловияJob ID: A10536058.
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📌 marketing manager in freight logistics (Barcelona)
🏢 Enfint
📍 Barcelona