Overview As a Senior Marketing Data Analyst, you design and drive analytics solutions that inform marketing performance and growth. You will shape the technical direction of analytics, build data pipelines, and create tools for partner teams. Your work translates complex data into actionable insights for senior stakeholders. The role blends statistical rigor with AI-enabled automation to accelerate decision-making. Join a cross-functional team in a dynamic gaming company and help scale data-driven strategies across Zynga and Socialpoint ecosystems.

Compensaciones / Beneficioshybrid working model25 days annual leaveprivate medical insurancedevice choicelanguage lessonsprofessional development budget ResponsabilidadesPartner with marketing and cross-functional teams to identify growth opportunities and shape strategic initiativesLead analytical deep dives to surface insights and translate them into actionable recommendationsVisualize and communicate findings to enable data-driven decisions across the organizationApply statistical methods to evaluate performance and account for uncertaintiesPrototype AI-driven automation to streamline investigations and improve decision-making Requisitos principalesPredictive modeling, statistics, experimental design, optimization, data visualizationUnderstanding of marketing metrics and KPIs, including campaign optimization, LTV modeling, and incrementality analysisSQL and Python proficiency; experience with Redshift, Databricks, PySpark, and AirflowStrong analytical and problem-solving abilities; translate ambiguous questions into insightsExcellent communication; explain complex data in simple termsFamiliarity with AI/ML concepts is a plusTeam player with proven data analytics/datascience experienceBachelor in Computer Science, Mathematics, Statistics, or Economics; Masters preferredstrong communicationcollaborationproblem-solvingSQLPythonRedshift

📌 Senior Marketing Data Analyst - Social Point (Barcelona)
🏢 Jobrapido
📍 Barcelona