26 sep
|
Jobrapido
|
Málaga
Overview As Senior Portfolio Marketing Manager, you will shape the go-to-market for Vodafone Business Connectivity and Unified Communications. You will lead a marketing team to position and message the portfolio, aligning with brand strategy and customer needs. You’ll drive growth by delivering buyer-focused content and competitive insights across multi-product campaigns. This role sits at the intersection of product, sales, and partners, enabling cross-functional impact. You will influence strategy, mentor your team, and collaborate with technology partners to accelerate results.
ResponsabilidadesOwn connectivity and UC portfolio marketing, including managed services, ensuring timely delivery of activitiesLead and develop a high-performing product marketing teamPartner with Portfolio Leads and Local Marketing to plan annual portfolio marketing activitiesDefine and maintain positioning for Connectivity & Unified Communications in line with brandDevelop deep product knowledge to create credible messagingCreate buyer-enabled content across the buyer’s journey (presentations, datasheets, whitepapers, case studies, video, tools,
web content)Conduct market research and competitive analysis to inform strategyManage Local Market Connectivity/UC portfolio marketing relationshipsCollaborate across the Portfolio Marketing team to build multi-portfolio messagingServe as subject-matter expert to internal stakeholders (general and local marketing, sales, product)Partner with Product, Sales, Marketing to design customer-responsive products/servicesGrow portfolio marketing relationships with technology partners (Arista, Cisco, Fortinet, Microsoft, RingCentral)Represent team at Leadership, Partner, Local Marketing and Portfolio meetingsEstablish budget management and reporting standards Requisitos principalesSignificant B2B product marketing experience focused on Connectivity and/or Unified CommunicationsProven ability to develop positioning and messaging for Connectivity/UC including managed services, based on dataExperience producing buyer-led content to accelerate revenues across complex B2B journeysDeep understanding of Connectivity/UC market landscapeKnowledge of customer needs across segments and verticalsExperience managing complex budgets (CAPEX, OPEX, Partner MDF)Ability to balance vision with execution in a team settingStrong people leadership, stakeholder management, and influencing without authorityPassion for coaching and developing a direct teamAbility to build relationships at all levelsExcellent writing skills translating technical concepts into clear communicationsleadershipstakeholder managementinfluence without authorityproduct marketing strategymessaging and positioningbuyer-focused content creation
📌 Senior Portfolio Marketing Manager (Málaga)
🏢 Jobrapido
📍 Málaga