DESCRIPTION The Email Marketing Specialist will carry out the following tasks, including:

- Daily email marketing, coordination, creation, and execution of campaigns

- Daily work with data management systems, technical platforms, AI tools

- Analysis and optimization of email campaign performance (statistics, reports, etc.)

- Coordination with sales, recruitment, and marketing teams to ensure that email
- campaigns for events and programs are communicated effectively worldwide.

- Solid knowledge about best practices of email and GDPR compliance

- Email marketing projects as needed, including redesigning HTML templates, email
- channel/industry improvements & updates, creative & design improvements, etc.

- Occasional coordination with agencies for creative and technical projects

REQUIREMENTS

Required Skills

- At least 3 years of experience in email marketing, working with some of these tools:

- Hubspot, Marketo, Mapp, CRM Dynamics

- Hands on experience with HTML code, layout, and tools

- Experience with Microsoft 365 and other Microsoft tools





- Comfortable editing and revising content (in both English and Spanish) for email
- marketing purposes

- Experience with creative tools such as Figma, Adobe Suite tools, etc.

- Knowledge in data analysis tools such as Power BI, Google Analytics, etc.

- Native or bilingual level English

- Bilingual or professional proficiency Spanish

- Bachelor’s or Master’s degree in relevant field

What you bring to the team:

- Effective communication skills and teamwork

- Organizational and time management skills

- Great attention to detail and high-level of concentration

- Enthusiasm and curiosity for the job

Valued experience, but not required:

- Experience with other email marketing tools

- Knowledge of other marketing areas, such as copy, SEO, and automation...

- Work with cross-functional or international teams

- Knowledge of higher education sector

📌 Email Marketing Specialist (Bilingual English) (Madrid)
🏢 Silicon HR
📍 Madrid