Job Description

The Regional Sales Head is a strategic leadership role responsible for driving revenue growth and EBITDA growth and market expansion across the assigned geographical region. This position manages a distributed team of Sales Managers from multiple locations, ensuring alignment with IDIADA's general objectives while delivering sustained business growth and operational excellence.

KEY RESPONSIBILITIES

Account Management

- Identify opportunities for account growth and cross-selling in the region
- Oversee the team of sales managers & Senior sales managers, ensuring strong relationships with customers and understanding business needs
- Support Senior Sales Managers in conducting strategic client's meetings and executive-level engagement activities
- Ensure consistent account management and best practice sharing across the regional

Sales Planning & Execution

- Develop and implement regional strategies to achieve revenue and EBITDA targets




- Guide the team in the implementation of the regional commercial strategy
- Ensure correct pricing, margin management, and operational efficiency

Pipeline Management & Sales Operations

- Lead regional sales planning meetings
- Analyze regional sales performance metrics and implement action plans
- Ensure CRM discipline and supervise account management activities across the region in line with the defined operating rhythm, ensuring consistent execution of customer engagement, follow-ups, pipeline reviews, and account planning

Cross-Functional Collaboration

- Work closely with Product Heads, BU Directors and Regional Sales Managers to align solutions with customer needs.
- Collaborate with marketing on regional campaigns, events, and lead generation activities
- Close contact with Sales Operations to ensure regional EBITDA targets are met

📌 Head of Sales, Europe (Tarragona)
🏢 Applus IDIADA
📍 Tarragona