Senior Marketing Manager, Strategic & Growth Accounts, Europe South, AWS
Job ID: 10500038 | AWS EMEA SARL (Spain Branch)
Amazon Web Services Europe South (Spain, Italy and Portugal) is seeking a Senior Account-Based Marketing (ABM) Manager to design and execute high-impact ABM programs for strategic enterprise customers. This role combines strategic thinking with hands‑on execution to drive measurable business outcomes through insight‑led, personalized marketing initiatives.
Key job responsibilities
Design and execute ABM campaigns (1:1, 1:few) aligned with area and general frameworks that drive measurable business impact
Partner with account teams to translate account priorities into insight‑led marketing programs
Develop customer value propositions and orchestrate executive engagement programs that deepen relationships within target accounts
Analyze customer data, buying signals, and market trends to inform campaign strategy and optimization
Execute multi‑channel programs (events, digital) that deliver personalized account experiences
Collaborate with demand generation and partner marketing teams to ensure ABM programs integrate with broader go‑to‑market efforts
Track and report on program performance, using data to optimize and scale successful approaches
Drive operational excellence through standardized processes, documentation, and best practices
Manage program budgets effectively, demonstrating frugality while maximizing impact
Collaborate with the global ABM community to share learnings and adopt proven practices
A day in the life
Every day starts with the customer. You'll review account intelligence and buying signals, partner with account teams to align on priorities, and coordinate joint engagements with Demand Generation team and Partner Marketing. You'll be hands‑on - building precision events, launching multi‑channel campaigns, crafting personalized content, and orchestrating executive engagement programs. You'll analyze performance data to optimize a
📌 Senior Marketing Manager, Strategic (Madrid)
🏢 Amazon
📍 Madrid