Overview In this role you will lead the creation of segmented, high-converting website experiences across brands, driving cross-sell and monthly recurring revenue. You will own the build, deployment, and tracking across CMS platforms while mentoring two CX Integration Specialists. You partner with marketing and product teams to translate segmentation into impactful technical work and establish reusable frameworks.

You'll balance speed with quality and play a cross-functional bridge between marketing and engineering. This is a hands-on, impact-driven role in a collaborative, growth-focused environment.

Responsabilidades

Lead the build and deployment of campaign landing pages, web assets, and tracking across WordPress, HubSpot, and custom CMSs

Manage two CX Integration Specialists and prioritize high-impact builds

Design and deliver segmented website experiences by audience, intent, product, and lifecycle stage to drive MRR uplift

Identify high-value segmentation opportunities and translate them into a prioritized, testable roadmap

Partner with CRO, Paid Media, and Campaigns to run experiments and measure impact on conversion and revenue

Use data, automation, and AI-enabled workflows to personalize journeys at scale

Create reusable segmentation frameworks and components for cross-brand adoption

Own build quality standards: tracking, QA, mobile responsiveness,



performance, and brand consistency

Provide hands-on support for complex builds and unblock the team as needed

Maintain QA checklists, templates, and reusable components applicable across tech stacks

Ensure timely delivery across brands without compromising quality or tracking

Act as the main interface between Marketing and technical teams; translate marketing requirements into briefs and technical constraints back to marketing

Surface recurring build friction to inform future standardisation discussions with Operations and UX

Requisitos principales Experience-design instinct with ability to justify segmentation decisions by commercial impact

Commercial fluency in cross-sell and recurring revenue mechanics

Experimentation-led mindset with ability to design tests and interpret results honestly

Technical breadth across WordPress, HubSpot CMS, and custom platforms; ability to work in unfamiliar environments

Quality focus with attention to pixel accuracy, breakpoints, and submission flows

Bridge-building temperament; effective with both marketers and developers

Customer-centric thinking

Collaborative cross-functional communication

Analytical mindset with data-driven decision making

WordPress

HubSpot CMS

Google Tag Manager (GTM)

📌 CX Integrations Manager - Contractor (Barcelona)
🏢 Team.Blue
📍 Barcelona