IT Business Analyst - Omnichannel Orchestration - RDT Global Products & GPS At Roche you can show up as yourself, embraced for the unique qualities you bring. At Roche, we are building a scalable and compliant omnichannel engagement ecosystem that enables personalized, data-driven interactions across channels. As an IT Business Analyst within Omnichannel Orchestration, you will act as the bridge between business stakeholders, affiliate teams, and technology delivery teams.

You will play a key role in translating business needs into clear requirements, supporting onboarding and adoption of omnichannel capabilities, and ensuring successful delivery of customer engagement use cases across markets. This role will work closely with Product Owners, Solution Architects, Engineers, Data Teams, and Business Stakeholders, you will help shape requirements, improve processes, and ensure solutions deliver measurable business value.

Business

Analysis &

Requirements Management Gather, analyze, and document business requirements for omnichannel engagement, customer journeys, audience segmentation, and activation use cases. Translate business needs into user stories, process flows, functional requirements, and acceptance criteria. Facilitate workshops, discovery sessions, and requirement gathering activities with global and affiliate stakeholders. Understand affiliate business processes, pain points, and market-specific requirements. Support onboarding activities, capability demonstrations, training sessions, and business readiness efforts. Identify opportunities to improve adoption, operational efficiency, and user experience. Partner with Product Owners, Solution Architects, Engineers, Data Teams, and Vendors to ensure business requirements are clearly understood and implemented. Support testing, validation, and user acceptance activities. Help manage dependencies across business, process, data, and technology workstreams. Analyze business processes and identify opportunities for optimization and standardization.



Support reporting, insights, and measurement activities to evaluate business outcomes and adoption. You are a delivery-oriented and collaborative leader who is comfortable operating across business and technology domains within large-scale enterprise transformation programs. 5+ years of experience in Business Analysis, Consulting, Product Delivery, CRM, Marketing Technology, Omnichannel Engagement, or Digital Transformation domains. ~ Experience gathering, analyzing, and documenting business requirements and translating them into scalable technology solutions. ~ Strong stakeholder management skills with experience working in large-scale enterprise transformation or digital engagement programs. ~ Experience operating within Agile delivery environments and collaborating across product, engineering, and business teams. ~ Familiarity with Adobe Experience Platform (AEP), Adobe Journey Optimizer (AJO), CRM and Marketing Automation ecosystems, customer journey orchestration, segmentation, and activation concepts. ~ Ability to manage dependencies across business, product, architecture, data, and engineering teams. ~ Excellent communication and organizational skills, with the ability to work effectively with business stakeholders, technical teams, and external partners. ~ Comfortable navigating general and matrixed environments. Clear, actionable business requirements that enable efficient delivery. Improved business processes and operational efficiency. Relevant certifications in Agile, Product Ownership, Adobe, CRM, or Marketing Technology platforms are a plus. Together, more than 100'000 employees across the globe are dedicated to advance science, ensuring everyone has access to healthcare today and for generations to come. Our efforts result in more than 26 million people treated with our medicines and over 30 billion tests conducted using our Diagnostics products. We empower each other to explore new possibilities, foster creativity, and keep our ambitions high, so we can deliver life-changing healthcare solutions that make a global impact.

📌 It Business Analyst - Omnichannel Orchestration - Rdt Global Products & Gps (Madrid)
🏢 Roche u0026
📍 Madrid