Are you a marketing innovator eager to make an impact across leading automotive brands? Join Auto1 Group's dynamic in-house marketing team and play a key role in shaping the brand strategies for both Autohero and Wirkaufendeinauto. As our Media Manager, you'll lead the charge on high-impact brand campaigns across TV, Streaming, OOH, Radio, and digital platforms like YouTube.

You'll combine analytical expertise with creative vision, using data to craft strategies that attract high-quality customers and boost brand awareness for both of our consumer-facing products. Your work-life balance and working from home are part of our culture, so we offer you working-from-home options, flexible working hours, and 30 days of vacation We invest in your personal and professional growth with a dedicated education budget for online courses, conferences and training We offer discounts on well-known brands like Flaconi, Bosch, Apple, and Sky, as well as special offers on used cars for you, your family, and your friends Plan, launch, and optimize performance-driven campaigns for Autohero and Wirkaufendeinauto.De across TV, OOH, Radio, and digital channels such as Streaming platforms and YouTube. Develop and implement innovative measurement and attribution methods to maximize the effectiveness of both offline and online marketing.

Analyze campaign performance by connecting KPIs with core business data,



uncovering growth opportunities using industry-leading analytics tools. Strategically manage and allocate budgets across channels to ensure efficient customer acquisition and brand growth. Build compelling, data-backed business cases for brand initiatives and foster strong relationships with media partners.

Collaborate with creative and production teams, leveraging data-driven insights to inspire impactful campaign concepts. Identify, test, and scale new offline and online channels to fuel continuous growth for both brands. 2+ years of experience managing and scaling online and/or offline marketing campaigns, with a proven track record of delivering results in a fast-paced environment. ~ Advanced analytical skills and a data-driven approach, with proficiency in Excel;

experience with SQL or BigQuery is a plus, but not a necessity. ~ Strong attention to detail and a structured mindset for managing multiple projects and campaigns. ~ fluency in English is essential. ~ Fluency in an additional European language—especially German, Spanish, Swedish, or Portuguese—is a strong plus. ~ Join us, in building the best way to buy and sell cars! Apply by uploading your CV in English with a note of your earliest starting date and your salary expectations. I hereby agree, that my application will be processed by AUTO1 Integral Services GmbH & Co.

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📌 Marketing Manager (TV & Radio) (Madrid)
🏢 Auto1 Group
📍 Madrid