This position is part of our Content Management & Operations team for the Porsche Websites.
We run the end-to-end operating model for content-driven websites on Porsche.com (concept, build, rollout, and maintenance), with Storyblok as our central CMS and AI-supported workflows built in to deliver high-quality, scalable content at speed
The team is based at our Barcelona hub and works in English
As Lead Content Manager Content Marketing and Topic Pages, you take ownership of the management, steering, and continuous evolution of special-interest pages on Porsche.You drive concept development, coordinate global rollouts, and make sure these pages consistently meet Porsche’s brand, UX, accessibility, and SEO standards across all markets
Own the end-to-end lifecycle of content marketing and topic pages, from concept development with the business units to global rollout in Storyblok
Define information hierarchy, module selection, and page layouts in close collaboration with the UX team and the respective business units
Wireframe (desktop and mobile) in Figma together with UX Designers
Build content marketing and topic page masters in Storyblok, manage translations into up to 17 languages, and steer market approval through to go-live
Orchestrate integral rollouts (up to 92 market and language versions), including image and video integration, master data interface management,



and go-live quality assurance
Continuously evolve existing content marketing and topic pages based on stakeholder feedback, market requirements, and new module capabilities
Identify opportunities for standardization and reusable content structures to improve scalability and time-to-market
Experience managing multi-language content rollouts and coordinating with international stakeholdersSolid understanding of UX, accessibility (A11Y), and SEO best practices5+ years in digital content management, content strategy, or editorial project leadership, ideally in a corporate, premium brand, or agency environmentExcellent communication, leadership, and stakeholder management skills; strong written and spoken English, German is a plusStrong expertise in concept development and structuring of content-driven web pages, including wireframing in tools such as FigmaUniversity degree in communications, marketing, digital media, or a comparable field, or equivalent practical experienceHands-on experience with headless CMS platforms (Storyblok is a strong plus)Comfortable in cross-functional, agile teams alongside developers, UX designers, and product managersWe kindly request that all applicants either currently reside in Barcelona or are open to relocating for this position
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📌 Lead Content Manager (Content Marketing and Topic Pages) (Barcelona)
🏢 Porsche Digital
📍 Barcelona