Overview In this role you will lead digital marketing and communication efforts to elevate brand visibility and support growth for Power Technique South Europe. You'll guide a team to deliver impactful campaigns across digital channels aligned with corporate and regional priorities. Using data-driven insights, you'll shape content strategies and drive cross-functional collaboration to deliver measurable impact.

A strong hook is the chance to influence regional marketing at a general industrial leader and shape customer-facing initiatives.

Compensaciones / Beneficios flexible working arrangements pension plan health and life insurance exclusive product discounts seasonal bonuses childcare vouchers

Responsabilidades

Develop and execute annual digital marketing and communication strategies

Interface between division, sales and marketing/communication teams to feedback on product information and market trends

Define and monitor KPIs for campaigns and propose corrective actions

Manage and optimize content across websites, social media, email, and digital advertising

Organize customer events and coordinate product pages, success stories and pricing updates for strong customer communication





Create synergies between sales and marketing to maximize ROI of activities

Maintain and update product databases and digital catalogs

Conduct competitive benchmarking and market analysis to inform strategy

Align regional marketing goals with BLMs and their teams

Launch and manage CRM campaigns and share insights with stakeholders

Lead, coach, train and manage the team to achieve marketing goals

Requisitos principales Bachelor's or master's degree in marketing, Communications, Digital Media, or related field

5–7 years of experience in digital marketing and communications, preferably in a multinational or industrial setting

Proficiency in Google Analytics, Adobe Creative Suite, CMS platforms, and CRM systems such as C4C

Strong project management, analytical, and interpersonal skills

Multilingual capabilities (Spanish, English, Italian, Portuguese) are a plus strong leadership and people management excellent communication and collaboration analytical mindset

Google Analytics

Adobe Creative Suite

CMS platforms

📌 Regional Digital Marketing & Communication Manager (Murcia)
🏢 Atlas Copco
📍 Murcia