Sales Lead

About the Role

We are seeking an experienced Sales Lead to drive our global commercial strategy and revenue expansion. In this role, you will take ownership of our international growth, with an immediate commercial focus on fast-scaling markets across Africa, alongside strategic groundwork for our upcoming rollouts in LATAM. You will act as an autonomous senior sales professional, securing deals with major operators and aggregators while building and mentoring a lean, high-performing global sales team.

Key Responsibilities

- Drive B2B revenue growth by identifying, negotiating, and closing content distribution agreements with major general operators and aggregators.

- Capitalize on immediate commercial opportunities across African markets, leveraging existing product fit and fast deployment cycles.

- Collaborate with internal compliance and product teams to prepare market entry strategies for regulated markets

- Build, mentor, and structure a high-performing,



lean sales team capable of driving global market expansion.

- Represent the business at top iGaming conferences and industry events to build strategic partnerships.

- Manage end-to-end sales cycles, contract negotiations, and partner onboarding processes.

Requirements & Qualifications

- Deep B2B sales leadership experience within the casino, aggregator, or broader iGaming ecosystem, hiring, coaching and managing commercial teams.

- Established, active network of decision-makers among operators and aggregators in Africa

- Track record of career stability and long-term value creation in previous roles.

- Ability to work autonomously, build sales structures from the ground up.

- Strong commercial acumen with experience navigating complex licensing, compliance, and non-solicitation parameters.

- English is required; fluency in Portuguese or Spanish is a strong advantage.

📌 Sales Lead (España)
🏢 LIGAS Gaming
📍 España