22 sep
|
Zynga
|
Barcelona
Overview In this role you will lead Live-ops and monetization strategy for Zyngas live game portfolio. You will own the live-ops vision, planned campaigns, and cross-functional execution to optimize player value. You'll design experiments and analyze results to drive product decisions and improve key metrics, working closely with features teams and stakeholders.
This is a hands-on, fast-paced role with a clear impact on growth and player engagement. You will join a collaborative environment at Zynga, shaping live experiences for a integral audience. Compensaciones / Beneficios Hybrid working model 25 days of annual leave Private medical insurance for you and your family Disability and life insurance Take-Two employee stock purchase plan Professional development budget Responsabilidades Create the Live-ops vision and roadmap and execute promotional campaigns from design to launch Develop communication channels, campaign creative, QA at launch, monitoring,
and post-launch optimization Analyze monetization strategy including pricing and segmentation to maximize value Frame hypotheses, design A/B tests, and translate insights into live product decisions Monitor key metrics (ARPU, conversion, funnel, churn) and drive continuous improvement Develop best practices to drive operational excellence in a live-ops team Coordinate with features team to align live-ops needs with new feature development Requisitos principales Proven track record as a Liveops Manager in a game with a strong live-ops cadence Experience in a volatile, fast-paced environment and adaptability Good communication skills and experience aligning with stakeholders communication adaptability stakeholder management live-ops monetization strategy A/B testing
📌 Senior Product Manager (Barcelona)
🏢 Zynga
📍 Barcelona