Overview In this role you will drive Iberia's social media presence for Spain and Portugal while shaping influencer marketing in the region. You'll own the Iberia content calendar, adapt global campaigns to local markets, and lead performance analysis to optimise reach and engagement. Collaboration with the General Social Media team and local brand activations will be key to delivering on the brand's mission.

This is a hands-on, creative role in a fast-paced, fashion/retail context with a strong emphasis on data-driven decision making. Compensaciones / Beneficios hybrid work permanent contract full-time role collaboration with global team Responsabilidades Own and develop the Iberia social media content calendar aligned with global campaigns and local moments Manage day-to-day social activity across Instagram, TikTok and other platforms including publishing and community management Write brand-consistent copy reflecting La Redoute tone of voice Monitor,



analyse and report on social performance to optimise engagement and growth Stay updated on platform trends and best practices to evolve content strategies Collaborate with the Global Social Media team to localise assets while maintaining brand guidelines Lead Spain influencer programme and support PR, brand activations and partnerships Organise and execute brand events and influencer activations, creating and capturing content around events Requisitos principales 2/3+ years in social media management and content creation Strong creative portfolio with social-first content Excellent copywriting and brand tone understanding Very good knowledge of TikTok and Instagram, including backend reporting Ability to adjust content strategy based on performance data Strong communication and ability to lead and execute content solo strong communication

📌 Social Media Executive Iberia - Barcelona
🏢 La Redoute
📍 Barcelona