ALOHAS isn't just a footwear brand — we're proving fashion can be made differently. Working at ALOHAS means being part of the growth of a fast-moving Spanish start-up, with a young, creative team that communicates fast and works with real energy. It's demanding — but the kind of demanding that teaches you something new every week, in an environment where sustainability isn't a policy, it's just how we live.
In a nutshell, we love what we do and it shows
Technology isn't a support function — it's the foundation of how the whole business runs: product, brand, growth, finance and operations.
We're hiring our first full-time CTO to own our technology end to end — vision, architecture, the platforms that run the business (Shopify, Odoo, data, AI agents) and the team that builds them.
If you've been a Senior Engineering Manager, Engineering Director, or Staff/Principal Engineer at a high-growth product company (marketplace, SaaS, e-commerce) and you're ready to own technology end to end and make it yours — this is for you.
It's a high-ownership role:



you set the direction and you're accountable for delivery, leading a lean internal team plus our AI Software Crafter and specialized partners. Shopify (e-commerce, retail, marketplace), the B2B/wholesale stack, and their integration with Odoo ERP, data and logistics — a genuinely omnichannel, event-driven system.
Make data a strategic asset. A reliable, centralized data platform (GCP/BigQuery, modern ETL) feeding analytics and decisions across B2C, B2B and Retail.
enable the AI Software Crafter and partners; set a delivery-driven culture with light, effective governance (standards, testing, CI/CD, sensible tech-debt management).
Have led engineering at a high-growth product company — as a Senior EM / Eng Director / Staff+ — and are ready to own technology end to end.
Are hands‑on and modern: cloud‑native (GCP ideally), API‑first / event‑driven systems, solid data architecture — you still get into the details.
Have real, recen

📌 Head of Digital Technology and Innovation (Barcelona)
🏢 ALOHAS
📍 Barcelona