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Puig is a major player in the worldwide fashion and beauty industry. We have a wide portfolio of well-known luxury brands across fashion, fragrance, makeup, skincare, and wellness. Founded more than 100 years ago, Puig is a family-owned company with a long-term commitment to our brands and stakeholders.

The Opportunity

Puig is seeking a highly experienced and visionary Global Head of Media Data to build and lead a best-in-class media data capability across Paid, Owned, and Earned ecosystems with our CRM, Consumer and Media Data & Insight Team (Consumer & AI Accelerator Office team), supporting our portfolio of brands across all markets.

This role is critical to transforming media data into a core business driver, enabling:
- smarter investment decisions
- advanced performance measurement
- scalable AI and data use cases

The Head of Media Data will act as a central pillar between Business, Data and Tech, ensuring that media data is structured, reliable, and fully activated to deliver measurable impact.

Scope & Team Leadership





You will lead a multidisciplinary team including:
- General Paid Media Data Manager
- Global Social Data Data Manager
- Global Media Data Product Manager
- Global Media Tracking Manager

You will build a strong center of expertise, combining:
- media analytics
- data governance & tracking
- data products

What you'll get to do
- Define and lead the global Media Data strategy and roadmap
- Position media data as a strategic asset supporting business growth and transformation
- Build a long-term vision integrating:
- o measurement
- o consumer understanding
- o AI-driven use cases

2. Advanced Measurement & Performance Excellence
- Lead end-to-end media measurement strategy, including:
- o Attribution frameworks
- o Brand & performance measurement
- Oversee econometric and advanced analytics approaches to:
- o quantify marketing impact
- o optimize media investments
- o support bud

📌 Global Head of (Cataluña)
🏢 Puig Deutschland
📍 Cataluña