Puig is seeking a highly experienced and visionary Global Head of Media Data to build and lead a best-in-class media data capability across Paid, Owned, and Earned ecosystems with our CRM, Consumer and Media Data & Insight Team (Consumer & AI Accelerator Office team), supporting our portfolio of brands across all markets. This role is critical to transforming media data into a core business driver, enabling:

smarter investment decisions

advanced performance measurement

scalable AI and data use cases

The Head of Media Data will act as a central pillar between Business, Data and Tech, ensuring that media data is structured, reliable, and fully activated to deliver measurable impact.

Scope & Team Leadership You will lead a multidisciplinary team including:

Global Paid Media Data Manager

General Social Data Data Manager

Global Media Data Product Manager

Global Media Tracking Manager

You will build a strong center of expertise, combining:

media analytics

data governance & tracking

data products

The Opportunity Location: Barcelona

Language: English (mandatory)

We'd love to meet you if you have Experience

12+ years in media analytics, data, or digital performance roles

Strong experience in advanced measurement (MMM, attribution, econometrics)

Proven track record managing complex, cross-functional programs

Experience leading teams and building data capabilities at scale

Background in consumer goods, beauty,



or luxury is a strong plus

Technical & Functional Expertise

Deep understanding of:

Paid / Owned / Earned media ecosystems (Camphouse, Supermetrics, Meltwater, Lefty…)

Media tracking & data collection (GA4, tagging, etc.)

Cross-channel measurement frameworks

Strong analytical background (econometrics, statistics, modeling)

Experience with:

SQL / data environments (Big Query)

Data visualization tools (Tableau, Power BI, Looker)

Data products and data lifecycle (from ingestion to activation)

Leadership & Soft Skills

Strategic thinker with strong business knowledge

Ability to translate complex data into impact for business stakeholders

Excellent communication and influencing skills

High capability to manage multiple projects and stakeholders simultaneously

Strong collaboration mindset across business and tech teams

Mindset

Business-driven and impact-oriented

Data expert with strong pragmatism

Curious, forward-looking, innovation-driven

Hands-on when necessary, but operating at strategic leadership level

We welcome Creators Of All Kinds.

A few things you'll love about us

An entrepreneurial, creative and welcoming work culture

A range of learning and development opportunities

An international company with plenty of opportunities to grow

A competitive compensation & benefits package

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📌 Global Head of Media Data (Madrid)
🏢 Puig
📍 Madrid