Experteer Overview

Aunque la experiencia cualificado y las cualificaciones son clave para este puesto, asegúrese de comprobar si posee las habilidades interpersonales preferibles antes de solicitar, si se requieren.

In this role you will drive data-backed performance marketing for Glovo's regional campaigns, partnering with data engineers, data scientists, and cross-functional teams to uncover opportunities, measure impact, and optimize all marketing efforts. You’ll lead 360-degree projects across regions, focusing on acquisition, activation, reactivation, and re-engagement through App Campaigns (UAC) and programmatic channels. Expect hands-on optimization, rigorous testing, and sharing insights to elevate team performance and ROAS.

Compensaciones / Beneficios

- Lead high-impact regional campaigns (Africa, EE, Balkans, or SWE) from ideation to execution
- Drive acquisition, activation, reactivation, and re-engagement via App Campaigns (UAC) and programmatic channels
- Own performance targets and deliver on key metrics to drive growth
- Collaborate with marketing channels, design, BI, and Martech to craft winning strategies
- Lead continuous optimization via A/B testing and performance analysis
- Tackle challenges with a data-driven, hands-on approach in daily operations




- Share insights and best practices to raise team performance
- Manage large-scale campaigns and coordinate across multiple stakeholders and teams

Responsabilidades

- 3-5+ years in performance marketing
- Strong focus on Google App Campaigns (preferably UAC) and programmatic advertising
- Proven ability to scale campaigns and optimize acquisition funnels for ROAS
- Deep understanding of digital measurement, attribution models, and incrementality testing
- Strong analytical mindset and ability to convert data into actionable insights
- Experience managing large-scale campaigns with xugodme cross-team collaboration
- Familiarity with marketing analytics tools such as Google Data Studio, Tableau, Excel, Google Ads Editor, Adjust, Branch, or Appsflyer
- Ability to thrive in a fast-paced environment and drive projects from strategy to execution
- Excellent communication and problem-solving skills; fluency in English (additional languages a plus)

Requisitos principales

- equity plan
- private health insurance
- monthly Glovo credit
- discounts on transport and food
- gym memberships
- extra time off and remote work flexibility

📌 Senior Paid Search Marketing Specialist (Barcelona)
🏢 Glovo
📍 Barcelona