We are looking for a senior CRM Manager to join our diverse and driven team. In this role, you’ll play a key part in achieving ambitious growth targets by engaging and retaining our global user base through impactful, data-driven CRM strategiesAs part of the central CRM team, you will: maximise customer value by defining and implementing lifecycle strategies that activate, engage and retain users across our 9 marketsOwn end-to-end automation creation process, from ideation to execution, across multiple channels (email, push notifications, in-app, SMS…)Advise and coach more junior team members on best in class CRM for global and local initiatives, ensuring the right message reaches the right user at the right timeOptimise performance using behavioural data, designing and analysing A/B tests, and reduce friction in the customer journeyLead cross-functional projects, such as dashboard creation, lifecycle segmentation, process optimisation, and experimentation frameworksManage and optimise CRM automations,



aligning communications and themes with lifecycle stages and business prioritiesIdentify business opportunities and bring them to life together with Marketing, Product, local teams and North American counterpartsBenefitsSabbatical leave: Get rewarded for you rhard work with a sabbatical after two years.Employee assistance program: Your wellbeing is our priority, anonymous external support is always available.Welcome & anniversary gifts: We’ll send you a little something to celebrate these special occasions.Mobility benefits card: Get from A to B on us. Every month you’ll get a mobility budget to try out different transport options.Flexible work options: Work as you are and where you want with versátil hours and remote opportunities.Talent development: Your growth is important to us. Progress your career with dedicated training courses and regulars development check-ins.Birthday off: Celebrate in style with an extra dy off each year.Remote work within the EU: Work up t

📌 Senior CRM Manager (Barcelona)
🏢 Freenow
📍 Barcelona