22 sep
|
Tripleten
|
Madrid
? TripleTen is an EdTech company that designs and runs tech career learning programs for the US and Latin American markets. We've been doing it for over five years, teaching complete beginners — people with no prior tech background — through cohort-based programs built on our own platform and curriculum, developed in partnership with Nebius AI. Our team is fully remote and globally distributed, and we serve a large, active student base across both regions.
As our Senior User Acquisition Manager, you'll own one of our largest paid channels end to end — strategy, budget allocation, creative direction and funnel performance. This is a high-ticket product with a long, partly offline sales cycle: the sale doesn't happen in the ad account, it happens weeks later on a call with our sales team. Your job is to understand that whole path and move it.
This is a hands-on, single-owner role: no layer of buyers between you and the account. Reporting to our Marketing Lead, you'll work directly with creative, sales and analytics.
- Own the channel, not the tasks: Strategy, campaign structure,
budget allocation and results are yours. You keep the account impeccable — nothing runs that shouldn't — and you defend your numbers to the business.
- Run a continuous flow of tests across audiences, funnels and creatives. Each launch starts with a written plan — hypothesis, metric, budget, decision rule.
- Read the whole funnel: CPL and lead volume are the beginning of the story, not the end. You track lead → SQL → sale.
- UA Expertise: 3+ years in User Acquisition, including personal ownership of Meta accounts at $50k+/month. Ownership means you set the strategy.
- Relevant Recent Experience: In the last 2–3 years, products with a considered purchase and a long or offline conversion — education, B2B, fintech, real estate, healthcare or similar.
- Analytical Rigor: Comfortable well past the ad account — lead quality, CAC, ROI, and reporting you build for yourself. You can name a change of
📌 Senior Meta Ads Manager (Madrid)
🏢 Tripleten
📍 Madrid