Overview

As Sales Marketing Manager, you will lead Adwake’s B2B marketing strategy to build brand awareness and pipeline for our adtech solutions. You’ll work closely with sales to craft impactful collateral, enablement materials, and outbound campaigns across mobile and digital verticals. The role includes end-to-end events, content, and industry activations to generate leads and support client retention. You’ll manage a lean marketing team, measure ROI, and iterate on tactics to position Adwake as a digital advertising thought leader. This is a hands-on, cross-functional role with a clear impact on growth and market presence.

Compensaciones / Ventajas

- Hybrid Work Model
- Ticket Restaurant
- Private Health Insurance
- Gym Membership
- Office Snacks & Breakfast
- Team Events

Responsabilidades

- Drive 360° B2B marketing across channels (brand, demand generation, Playback)
- Lead and mentor a small marketing team
- Develop sales enablement materials, case studies, collateral, and campaigns




- Plan and execute industry events, shows, booths, speaking engagements, and client events
- Oversee content strategy across social, website, PR, and market insights to establish thought leadership
- Track KPI dashboards, campaign/event ROI, and manage marketing budget and reporting to leadership

Requisitos principales

- 3–5 years in broad B2B marketing, ideally in digital advertising/adtech or mobile apps
- Experience with full-funnel marketing disciplines including events, content, enablement, and performance tracking
- Proven team management or mentoring experience
- Excellent written and verbal English communication skills

- strong communication
- leadership and people management
- collaboration and cross-functional partnering
- full-funnel marketing
- events management
- content strategy

📌 Sales Marketing Manager (Barcelona)
🏢 Smadex
📍 Barcelona