Who you are

- University degree in communications, marketing, digital media, or a comparable field, or equivalent practical experience

- 5+ years in digital content management, content strategy, or editorial project leadership, ideally in a corporate, premium brand, or agency environment

- Strong expertise in concept development and structuring of content-driven web pages, including wireframing in tools such as Figma

- Hands-on experience with headless CMS platforms (Storyblok is a strong plus)

- Solid understanding of UX, accessibility (A11Y), and SEO best practices

- Experience managing multi-language content rollouts and coordinating with international stakeholders

- Comfortable in cross-functional, agile teams alongside developers, UX designers, and product managers

- Excellent communication, leadership, and stakeholder management skills; strong written and spoken English, German is a plus

- We kindly request that all applicants either currently reside in Barcelona or are open to relocating for this position

What the job involves

- This position is part of our Content Management & Operations team for the Porsche Websites. We run the end-to-end operating model for content-driven websites on Porsche.com (concept, build, rollout, and maintenance), with Storyblok as our central CMS and AI-supported workflows built in to deliver high-quality, scalable content at speed
- The team is based at our Barcelona hub and works in English





- As Lead Content Manager Content Marketing and Topic Pages, you take ownership of the management, steering, and continuous evolution of special-interest pages on Porsche.com

- You drive concept development, coordinate integral rollouts, and make sure these pages consistently meet Porsche's brand, UX, accessibility, and SEO standards across all markets

- Own the end-to-end lifecycle of content marketing and topic pages, from concept development with the business units to global rollout in Storyblok

- Define information hierarchy, module selection, and page layouts in close collaboration with the UX team and the respective business units

- Wireframe (desktop and mobile) in Figma together with UX Designers

- Build content marketing and topic page masters in Storyblok, manage translations into up to 17 languages, and steer market approval through to go-live

- Orchestrate global rollouts (up to 92 market and language versions), including image and video integration, master data interface management, and go-live quality assurance

- Continuously evolve existing content marketing and topic pages based on stakeholder feedback, market requirements, and new module capabilities

- Coordinate between business units, Creative Lead, and the model page development team at defined touchpoints

- Identify opportunities for standardization and reusable content structures to improve scalability and time-to-market

📌 Lead Content Manager (Barcelona)
🏢 Porsche Digital
📍 Barcelona