20 sep
|
Glovo
|
Barcelona
Experteer Overview
¿Tiene las siguientes habilidades, experiencia e impulso para tener éxito en este puesto? Descúbralo a continuación.
In this role you will drive performance marketing for a Glovo region, partnering with data, marketing, and cross-functional teams to uncover opportunities, measure impact, and optimize campaigns. You’ll own large-scale regional initiatives across UAC and programmatic channels, translating data into action to accelerate growth. The position blends hands-on experimentation with strategic leadership to elevate regional marketing outcomes in a fast-paced environment.
This is an opportunity to shape high-impact campaigns and share best practices across the team.
Compensaciones / Incentivos
- Lead creation, development, and optimization of high-impact regional campaigns (Africa, EE, Balkans, or SWE)
- Specialize in driving acquisition, activation, reactivation, and re-engagement via App Campaigns (UAC) and programmatic channels
- Collaborate with performance marketers, analysts, and channel teams to maximize impact
- Own performance targets and consistently deliver on key metrics to drive growth
- Share insights and best practices to elevate regional performance
- Lead continuous optimization through A/B testing and performance analysis
- Work cross-functionally with design, local marketing, BI, and Martech to craft winning strategies
Responsabilidades
- 3-5+ years in performance marketing
- Strong experience with Google App Campaigns (preferably UAC) and programmatic advertising
- Proven ability to scale campaigns and optimize acquisition funnels for ROAS
- Deep understanding of digital measurement, attribution, and incrementality testing
- Analytical mindset with ability to translate data into actionable insights
- Experience managing large-scale campaigns and collaborating across xugodme stakeholders
- Familiarity with marketing analytics tools (Google Data Studio, Tableau, Excel, Google Ads Editor, Adjust, Branch, or Appsflyer)
- Ability to thrive in a fast-paced environment and drive projects end-to-end
- Excellent communication and problem-solving skills
- Fluency in English (additional languages a plus)
Requisitos principales
- Equity plan
- Private health insurance
- Monthly Glovo credit
- Discounts on transport and food
- Discounted gym memberships
- Extra time off and remote work options (2 days/wk, up to 3 weeks remote)
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