Overview
Todos los posibles candidatos deben leer con atención los siguientes detalles de este trabajo antes de presentar una candidatura.
As Brand Manager for DACH, you own Factorial’s brand strategy and identity across Germany, Austria, and Switzerland. You’ll collaborate with creative, content, product marketing, and performance teams to shape the long-term vision and guide day-to-day campaigns, ensuring consistent brand presence. This senior role offers autonomy and direct impact on how the DACH market perceives Factorial. You’ll work in a fast-moving environment to translate market insights into a clear brand direction and tangible campaigns.
Responsabilidades
Define the brand strategy for DACH with culturally resonant positioning and tone of voice
Lead end-to-end brand campaigns from concept to execution with cross-functional teams
Own and champion brand guidelines across marketing, product, and sales
Manage the German visual and verbal identity across web, social, product, and offline channels with local partners




Align brand and product storytelling with Product Marketing across go-to-market plans in DACH
Measure brand health and market opportunities using competitor and customer insights
Drive brand consistency through briefing and oversight of creative work
Requisitos principales
4-5+ years in Brand Management, ideally in B2B or SaaS, with DACH exposure
Expert/ proficient-level German and fluent English
Strategic and analytical xqbhyrx mindset translating insights into brand direction
Proven experience leading campaigns from strategy through execution
Strong visual identity sense and ability to brief creatives effectively
Storytelling and presentation skills to sell ideas internally and externally
Comfort with fast-changing environments and taking initiative
storytelling
presentation
collaboration
brand strategy
campaign management
visual identity

📌 Brand Manager DACH Market (Barcelona)
🏢 Factorial Hr
📍 Barcelona