Gelato has created the world’s largest global network for on-demand production of custom products – from t-shirts and mugs to books and wall art. We empower a new generation of ecommerce entrepreneurs to share their creativity worldwide while embracing local, sustainable production. At Gelato, we don’t own production facilities – we build the software that connects them. With over 140 production partners in 32 countries, our network can deliver custom products to five billion people in just 72 hours. It’s smarter, faster, and greener.
With GelatoConnect, our SaaS platform, we’re driving innovation in print production. GelatoConnect simplifies operations for print producers by automating procurement, workflows, and logistics into one seamless system. By boosting efficiency and cutting costs, it helps businesses scale to meet market demands. Platform Gelato is an AI-first , cloud-native platform transforming local, on-demand production and delivery — with zero physical assets. Integral production orchestration : connecting e-commerce customers to 130+ partners across 32 countries. From AI-guided plate design to smart routing and logistics, we deliver to over 5 billion people in under 72 hours—faster, greener, smarter.
GelatoConnect : our AI-driven print production OS that helps producers master digital printing — from inventory to shipping — by automating every step: procurement, prepress, printing, packaging, and dispatch. It’s machine-agnostic, real-time, and built for uptime, precision, and profitability.
Across engineering, product, and operations, we embrace AI to accelerate innovation:
AI-first development using LLMs for code generation, testing, documentation, and design exploration.




Autonomous AI agents driving platform resilience, observability, cost control, and internal workflow automation.
AI-native product features built into GelatoConnect and the core platform — improving routing, personalization, and production optimization.
A culture of continuous experimentation with RAG, agent orchestration, prompt engineering, and model fine-tuning.
Deliver and maintain CI/CD pipelines (Argo CD, Helm, CircleCI) and event-driven automation patterns.
Enhance observability and feedback loops across build, deploy, and runtime stages.
Strong backend engineering skills in Go; Familiar with platform foundations (Terraform, Helm, Kubernetes) and DevEx tooling (IDPs, service catalogs).
Experience with identity and access management (Keycloak or similar).
Knowledge of observability practices in cloud‑native systems.
What it’s like to work at Gelato We are a customer-obsessed team with the ambition to change the world by connecting technology to the printing industry and making it much more sustainable. Our culture is unique and we live by our values, so it's worth learning more about our culture and how we work before presenting your application.
At Gelato, we pride ourselves on our global presence with 14 offices worldwide, fostering a dynamic and diverse work environment. Rooted in a culture that values collaboration, creativity, and camaraderie, we actively cultivate a company culture that thrives on shared experiences. We encourage team members to embrace this culture by working from our inspiring office spaces at least three days a week, allowing for meaningful connections and collective growth.
Lastly, we ask that you please upload your CV in English , regardless of which country you are applying from.
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📌 Senior Software Engineer, Golang (Madrid)
🏢 Gelato
📍 Madrid