Content Specialist - English-language markets

Role

Content Specialist - English-language markets

Team

Marketing

Reports to

Head of Marketing

Location and setup

On-site, hybrid, or fully remote. Our office is in Donostia-San Sebastián, Spain

Hours

Full time, with adaptable start and finish times

Languages

Native or C2 English. Spanish and other languages are a plus

Why this job exists

Every year, more people study, get certified, and take their exams online. For those credentials to count for as much as the ones earned in a classroom, somebody has to make sure the exam was fair.

That is what we have done at Smowltech since 2012 with
SMOWL
, our proctoring solution. More than 350 institutions work with us today.

Now we need someone to tell that story in English. Someone who can take a technical subject like academic integrity, AI, and online assessment, and turn it into content that university leaders and corporate training managers actually want to read, watch, and pass along.

What you will do
- Own the English editorial calendar.
You plan, write,



and publish across the blog, LinkedIn, YouTube, and email, all tied to our demand generation goals.
- Write for search and for AI answer engines
(SEO and AEO/GEO): search intent, clean structure, original data, and sources worth citing.
- Run our weekly English LinkedIn newsletter
start to finish. It is yours.
- Produce multimedia
: scripts and pieces for YouTube, carousels, and social formats.
- Adapt content across markets by transcreation
, not word-for-word translation, alongside the rest of the content team.
- Coordinate link building and digital PR campaigns
with outside partners, and review every piece before it goes live.
- Turn real customer stories into case studies
, interviews, and material that Sales and Customer Success can put to work.
- Measure, then decide
: rankings, organic traffic, engagement, and how content shows up in leads and MQLs. You bring what you learn to our weekly marketing rev

📌 Content Specialist (San Sebastián)
🏢 Smowltech - Proctoring Solutions
📍 San Sebastián