Develop and execute paid acquisition strategy across Google, LinkedIn, and other relevant channels

Own campaign planning, budget allocation, optimization, and reporting end-to-end

Build and manage a testing roadmap across channels, audiences, and creative to reduce CAC and improve ROAS

Partner with design and content to build high-converting ad creative and landing pages

Set up and maintain tracking, attribution, and performance dashboards

Collaborate with Sales and RevOps to ensure paid pipeline is tracked, qualified, and handed off

Test and scale new channels as the audience and go-to-market motion evolve

Lay the groundwork for a performance marketing team and hire and manage it over time

Report directly to the Head of Growth

Work closely with the founders to scale the demand generation engine

Requirements

4+ years of experience managing performance marketing campaigns, ideally in B2B or enterprise SaaS

Hands-on experience running and scaling campaigns across Google, LinkedIn, and/or Meta

Strong analytical skills with a deep understanding of attribution, tracking, and experimentation

Comfort working in a fast-paced environment with shifting priorities and a high sense of urgency

Ability to write concise, effective ad copy and collaborate closely with designers and landing page teams

Good taste and basic design skills

Ability to leverage AI tools to move 10x faster

Experience marketing to logistics, supply chain,



or other industrial/operations-heavy enterprise buyers

Experience scaling paid channels from early traction to meaningful, repeatable spend

Prior experience building and managing a performance marketing team

Familiarity with marketing automation and attribution tools, such as HubSpot, Salesforce, GA, and tag managers

Core Competencies

Demonstrates expertise in developing and executing performance marketing strategies across multiple channels, with a strong focus on analytics, campaign optimization, and team management. Proficient in leveraging marketing automation and attribution tools to drive effective demand generation.

Highest-signal resume keywords

Performance Marketing Campaign Management

Google Ads and LinkedIn Advertising

Attribution and Tracking Expertise

Team Building and Management

Marketing Automation Tools

ATS Optimization Keywords

Hard Skills

Campaign Planning

Budget Allocation

Optimization

Ad Copywriting

Data Analysis

Experimentation

Performance Dashboard Setup

Testing Roadmap Development

Scaling Paid Channels

AI Tool Utilization

Soft Skills

Analytical Skills

Collaboration

Adaptability

Creativity

Communication

Industry Keywords

B2B Marketing

Enterprise SaaS

Demand Generation

Logistics Marketing

Supply Chain Marketing

Tools & Technologies

HubSpot

Salesforce

Google Analytics

Tag Managers

Marketing Automation Tools

📌 Performance Marketing (Madrid)
🏢 Jobtailor
📍 Madrid