Overview

In this role you will lead the creation of segmented, high-converting website experiences across brands, driving cross-sell and monthly recurring revenue. You will own the build, deployment, and tracking across CMS platforms while mentoring two CX Integration Specialists. You partner with marketing and product teams to translate segmentation into impactful technical work and establish reusable frameworks. You’ll balance speed with quality and play a cross-functional bridge between marketing and engineering. This is a hands-on, impact-driven role in a collaborative, growth-focused environment.

Responsabilidades

- Lead the build and deployment of campaign landing pages, web assets, and tracking across WordPress, HubSpot, and custom CMSs
- Manage two CX Integration Specialists and prioritize high-impact builds
- Design and deliver segmented website experiences by audience, intent, product, and lifecycle stage to drive MRR uplift
- Identify high-value segmentation opportunities and translate them into a prioritized, testable roadmap
- Partner with CRO, Paid Media, and Campaigns to run experiments and measure impact on conversion and revenue
- Use data, automation, and AI-enabled workflows to personalize journeys at scale
- Create reusable segmentation frameworks and components for cross-brand adoption
- Own build quality standards: tracking, QA, mobile responsiveness,



performance, and brand consistency
- Provide hands-on support for complex builds and unblock the team as needed
- Maintain QA checklists, templates, and reusable components applicable across tech stacks
- Ensure timely delivery across brands without compromising quality or tracking
- Act as the main interface between Marketing and technical teams; translate marketing requirements into briefs and technical constraints back to marketing
- Surface recurring build friction to inform future standardisation discussions with Operations and UX

Requisitos principales

- Experience-design instinct with ability to justify segmentation decisions by commercial impact
- Commercial fluency in cross-sell and recurring revenue mechanics
- Experimentation-led mindset with ability to design tests and interpret results honestly
- Technical breadth across WordPress, HubSpot CMS, and custom platforms; ability to work in unfamiliar environments
- Quality focus with attention to pixel accuracy, breakpoints, and submission flows
- Bridge-building temperament; effective with both marketers and developers

- Customer-centric thinking
- Collaborative cross-functional communication
- Analytical mindset with data-driven decision making
- WordPress
- HubSpot CMS
- Google Tag Manager (GTM)

📌 CX Integrations Manager - Contractor - barcelona
🏢 Team.Blue
📍 Barcelona