ALOHAS isn't just a footwear brand — we're proving fashion can be made differently. Working at ALOHAS means being part of the growth of a fast-moving Spanish start-up, with a young, creative team that communicates fast and works with real energy. It's demanding — but the kind of demanding that teaches you something new every week, in an environment where sustainability isn't a policy, it's just how we live.
In a nutshell, we love what we do and it shows!
Technology isn't a support function — it's the foundation of how the whole business runs: product, brand, growth, finance and operations.
We're hiring our first full-time CTO to own our technology end to end — vision, architecture, the platforms that run the business (Shopify, Odoo, data, AI agents) and the team that builds them.
If you've been a Senior Engineering Manager, Engineering Director, or Staff/Principal Engineer at a high-growth product company (marketplace, SaaS, e-commerce) and you're ready to own technology end to end and make it yours — this is for you.
It's a high-ownership role: you set the direction and you're accountable for delivery, leading a lean internal team plus our AI Software Crafter and specialized partners. Shopify (e-commerce, retail, marketplace), the B2B/wholesale stack, and their integration with Odoo ERP, data and logistics — a genuinely omnichannel, event-driven system.
Make data a strategic asset. A reliable, centralized data platform (GCP/BigQuery, modern ETL) feeding analytics and decisions across B2C, B2B and Retail.




enable the AI Software Crafter and partners; set a delivery-driven culture with light, effective governance (standards, testing, CI/CD, sensible tech-debt management).
Have led engineering at a high-growth product company — as a Senior EM / Eng Director / Staff+ — and are ready to own technology end to end.
Are hands‑on and modern: cloud‑native (GCP ideally), API‑first / event‑driven systems, solid data architecture — you still get into the details.
Have real, recent AI/LLM experience — agents, RAG, LLMs in production — not just an interest in it. Think product‑first: you optimize for user and business impact, not tech for its own sake.
Fashion / retail / e‑commerce and Shopify / ERP exposure is a strong plus (not a hard requirement).
Are based in Barcelona (hybrid) and fluent in English and Spanish.
A unified, reliable stack across B2C, B2B and Retail, with clean Shopify ERP finance/logistics integration.
AI genuinely embedded in how the business operates — agents and automations delivering measurable impact.
Trustworthy, automated data flows powering decisions.
A small, high‑performing team shipping steadily, with low tech debt and transparent tech costs.
ALOHAS recognized as a digitally mature, data‑driven, AI‑native global brand.
Full‑time, hybrid, with regular presence at our office in Barcelona.
Close, ongoing collaboration with the CEO, the COO and the AI Software Crafter.
Adaptable working hours.
Summer intensive hours (July & August).
Creative office in Barcelona + home‑office setup.

📌 Head of Digital Technology and Innovation (Barcelona)
🏢 ALOHAS
📍 Barcelona