18 sep
|
Sanofi
|
Barcelona
Experteer Overview
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As Global Lead - Market Research, you will shape the MR strategy to steer Sanofi’s Pharma portfolio decisions. You’ll partner with Commercial leadership within the Insights u0026amp; Analytics team to translate research into actionable business insights. You will drive end-to-end MR methodologies, balancing speed, cost, and quality to support general and local market needs.
Your work will influence brand planning, product launches, and cross-functional decision making in a fast-paced, data-driven environment.
Compensaciones / Beneficios
- Design and implement a Market Research strategy aligned with business goals, efficiency, and cost targets
- Translate insights into marketing decisions and strategic tradeoffs
- Deliver audience-specific insights to Vaccine Asset Commercial teams
- Provide strategic guidance and ad-hoc support to Commercial teams and Iu0026A
- Contribute to brand planning by grounding strategies in MR insights
- Collaborate with forecasting, analytics, and competitive intelligence to deliver integrated insights
- Manage agency partnerships to ensure high-quality research and smooth processes
- Stay updated on new MR methodologies and vendors
- Specialize across therapy areas and coordinate with peers to minimize duplicate effort
- Participate in commercial meetings, surfacing MR questions and presenting insights to senior leadership
- Select vendors based on objectives and oversee fieldwork materials and reports
- Oversee project compliance with procurement and SOPs
- Create engaging deliverables with clear calls to action for stakeholders
- Lead and develop MR team members as needed
Responsabilidades
- 7+ years of pharmaceutical market research experience
- Strong experience with both quantitative and qualitative MR from end-to-end
- Proven strategic thinking and life-sciences knowledge
- Ability xugodme to meet deadlines and manage competing priorities
- Experience leading high-performing teams
- Global, regional, and local exposure preferred
- Knowledge of pharmaceutical data sources (e.g., prescription/sales, patient claims, promotional data) preferred
- Product launch experience preferred
- Experience collaborating with marketing, new product planning, and value u0026 access functions preferred
- Excellent communication to senior leadership
Requisitos principales
- salary range: 49.600-66.133
- hybrid work (Barcelona hub)
- employee benefit programs
- diversity, equity and inclusion actions
📌 Global Lead - MR (Barcelona)
🏢 Sanofi
📍 Barcelona