Experteer Overview
In this role you will lead data-driven performance marketing across a Glovo region, partnering with marketing, data, and design teams to uncover opportunities and optimize campaigns. You will own end-to-end regional campaigns, focusing on app campaigns and programmatic channels to drive growth and ROAS. You’ll champion rapid experimentation, share best practices, and collaborate cross-functionally to push campaign performance to the next level. This is a hands-on position with a strong emphasis on analytics, impact, and scaling high-impact initiatives.

Compensaciones / Ventajas
• Lead creation, development, and optimization of high-impact campaigns for a Glovo region
• Specialize in acquisition, activation, reactivation, and re-engagement via App Campaigns (UAC) and programmatic channels
• Apply a hands-on, data-driven approach to daily operations and tackle challenges to exceed goals
• Collaborate with marketers and analysts across Paid Social, SEM, ASA, and programmatic to maximize impact
• Own performance targets and deliver on key metrics to drive growth
• Share insights and best practices to elevate team performance
• Lead continuous optimization through A/B testing and performance analysis
• Work cross-functionally with design, local marketing, BI,



and Martech to craft winning strategies

Responsabilidades
• 3-5+ years of experience in performance marketing with focus on Google App Campaigns (preferably UAC) and programmatic advertising
• Proven ability to scale campaigns, optimize acquisition funnels, and maximize ROAS
• Deep understanding of digital measurement, attribution models, incrementality testing, and performance optimization
• Strong analytical mindset with ability to turn data into actionable insights
• Experience managing large-scale campaigns and collaborating across multiple stakeholders
• Familiarity with marketing analytics tools such as Google Data Studio, Tableau, Excel, Google Ads Editor, Adjust, Branch, or Appsflyer
• Ability to thrive in a fast-paced environment and drive projects from strategy to execution
• Excellent communication and problem-solving skills with a proactive approach
• Fluency in English; additional languages a plus

Requisitos principales
• equity plan
• private health insurance
• monthly Glovo credit
• discounts on transportation, food, and kindergarten expenses
• discounted gym memberships
• extra time off, remote work 2 days a week, and option to work from anywhere up to 3 weeks a year

📌 Senior Paid Search Marketing Specialist (Barcelona)
🏢 Glovo
📍 Barcelona