Zamora Company represents a broad portfolio of high-quality brands, enabling us to offer the right choice for every moment in our consumers’ lives.

Unique Brands, Passionate People – that is the global ethos of the Zamora Company. Zamora supports its partners with its own team and develops unforgettable indulgence and brand experiences for customers and consumers.

Job Summary The General Manager/Cluster Director is an entrepreneurial, results-driven leader accountable for maximizing the Zamora Company performance in the European and Emerging Markets for wine and spirits industry. This role drives strategy, oversees all operations and finances, and leads the sales, marketing, people and distributor teams in close coordination with Integral teams, with strong focus on stabilizing Licor 43 across the European mature markets and drive emerging markets, such as Australia, India or China and boost Zamora Company’s portfolio in E&E; markets. As a member of the Executive Committee (COMEX), this leader co-creates the company's overall strategy, vision, and mission.

Success requires a proven track record of excel in commercial operations, driving sales growth, distribution, brand building and translating market opportunities into actionable business plans at granular level generating confident relationships with COMEX peers and challenging to contribute to the overall Company’s succeess. Favorable location is Madrid but other locations are also valuable.

Key Responsibilities

Strategic & Operational Leadeship

- Develop and execute high-impact business strategies, plans and detailed distribution plans aligned with short- and long-term global objectives within our Zamora Company agenda priorities for European and Emerging markets.
- Ensure all business activities and operations deliver desired results and adhere to legal and ethical policies.
- Excel significant impact and influence both internally and externally, specially with distributor organizations and key stakeholders.

Commercial Performance (Core Focus: Licor 43)

- Deliver the Strategic Plan 26-28 targets for revenue, profitability, and market share for the Europe and Emerging business based on the portfolio priorities agreed




- Drive Licor 43 development by meeting execution KPIs (distribution, velocity, state expansion, visibility share, etc ) to gain market share.
- Manage A&P; investments for optimal ROI behind brand priorities.
- Ensure financial sustainability for Europe and Emerging Cluster by developing the team to meet overhead cost targets.

People Management

- Lead and motivate the team to build a high-performing culture and advance employee engagement.
- Create a unified "ONE Team" culture, aligning the workforce behind the E&E; Cluster agenda.
- Oversee team development and maximize sales force performance.
- Develop and upgrade strong commercial and marketing capabilities, raising the bar, across the entire marketing and sales organization
- Develop and implement a long-term organizational blueprint for the E&E; sales organization to achieve our 10Y vision for the E&E; markets, not only in terms of number of people, but also in capabilities, seniority, layers, area, etc.

Financial Stewardship

- Control the pricing, investments, T&E;, capex,etc linked with the ZC financial strategy, make high-quality investing decisions, and ensure financial success and sustainability.
- Act and make decisions based on data, facts and figures, justifying all investments and ensuring a strong ROI.
- Control the A&P;, Overheads expenses and investments at detail level
- Analyze reports granularly and set up plans at granular level, to drive solutions for company growth
- Business Development
- Maintain deep market and industry knowledge, closed relationship with the key stakeholders within the sector
- Build trust with key partners and stakeholders, acting as the main point of contact for distributors and the key stakeholders
- Foster a culture of efficiency and results focus.




- Act as an entrepreneur with a start up mindset, always looking for business opportunities with special focus on Licor 43 development

Requirements & Skills

Experience & Education

- Minimum 15 years in Emerging Markets & European commercial operations (GM for a small company or Commercial Director for a larger company). Strong commercial, execution and distribution management competences.
- Mandatory experience in the wine and spirits industry.
- The ideal candidate will have demonstrated experience working with both wholly-owned in-market companies and third-party distributors.
- In-depth understanding of the major distributor options in the key European markets and solid knowledge of Emerging Markets dynamics, is essential. This knowledge will be critical in ensuring ZC establishes the most effective future setup in each market.
- Proven CEO or extensive senior managerial experience in related roles.
- Established, high-level relationship with strategic distribution partners.
- Deep and granular operational knowledge of sales and marketing.
- Master's degree in Business Administration or a relevant field is strongly preferred

Leadership & Mindset

- Strong, hands-on leadership with an entrepreneurial approach. Focus on being on the field more than 60% of the time
- High emotional intelligence, being a team player
- Proven success developing profitable strategies and implementing vision.
- International cultural experience with strong connection with the global team within Zamora Company
- Fully aligned with the Zamora Company values.

Functional Skills

- Highly connected to high-level distributor network executives at top, regional, and state level.
- Strong marketing and brand-building mindset; ability to contribute to Core Brands strategies.
- Expertise in corporate finance, performance management, and diverse business functions (e.g., marketing, PR).
- Advanced analytical abilities, problem-solving skills, and knowledge of corporate governance best practices.
- Contribution to the COMEX and Zamora Company global agenda with real added value for the business.
- Excellent communication and public speaking skills.

📌 CLUSTER EXECUTIVE DIRECTOR Europe & Emerging Countries (Madrid)
🏢 Zamora
📍 Madrid