Experteer Overview
As a Senior Paid Media Specialist, you drive end-to-end SEM campaigns across Google Ads and Microsoft Advertising, balancing performance with strategic expansion. You’ll optimize budgets, audiences, and creatives to maximize ROI while integrating CRM and web analytics data for a 360-degree customer view. In this role, you collaborate with cross-functional teams to craft data-backed strategies that scale campaigns and improve attribution. You will also explore advanced Paid Social or Programmatic opportunities to elevate client outcomes, contributing to a high-growth, results-driven culture.

Compensaciones / Ventajas
• End-to-end campaign management across search platforms (Google Ads, Microsoft Advertising) including search, display, Dmpt Gen, Performance Max, and related assets
• Ongoing optimization of account structure, keywords, creatives, bidding, and budgets




• Traffic analysis and quality improvements to maximize investment efficiency
• Performance analysis to identify trends and opportunities and recommend strategies
• Audience management and activation of high-value segments
• Data integration with CRM and web analytics for accurate attribution and customer journey view

Responsabilidades
• Proven SEM expertise with hands-on management of search, display, and performance campaigns
• Strong analytical skills to derive insights from large data sets
• Experience with audience targeting, segmentation, and activation
• Ability to communicate strategies and results effectively to clients
• Collaborative mindset for cross-functional teamwork
• Results-oriented with focus on KPIs

Requisitos principales
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📌 Channel Expertise Consultant (Madrid)
🏢 Havas Edge
📍 Madrid