- Interpret client briefs, business objectives, target audiences and marketing strategies to develop creative concepts and visual solutions- Contribute to creative strategies for campaigns, brands and digital initiatives- Translate marketing and communication objectives into visual concepts and storytelling approaches- Participate in brainstorming, campaign ideation and creative strategy sessions- Recommend alternative creative approaches where appropriate- Partner with Client Services, Strategy, Digital and other teams on integrated marketing solutions- Present creative concepts, design rationale and recommendations internally and to clients- Conceptualize, design and produce creative assets for advertising campaigns, social media, digital advertising, brand identity, websites, presentations, print, outdoor, email, events, video, animation and motion graphics- Develop visual systems consistent across platforms and campaign touchpoints- Provide art direction for photography, video, animation and other visual content- Ensure creative output meets brand guidelines, client requirements and quality standards- Manage multiple creative assignments while meeting deadlines- Explore and recommend AI-powered and emerging creative tools- Use AI for ideation, concept development, image generation, visual exploration, storyboarding, content adaptation, research and production workflows- Identify opportunities to automate or streamline repetitive creative tasks while maintaining quality and human oversight- Experiment with design, video, animation, prototyping and content-production technologies- Share tools, workflows, prompts, techniques and best practices with the wider team- Maintain copyright, brand integrity, confidentiality and responsible AI standards- Modernize creative production processes and capabilities- Design for digital platforms and understand platform-specific requirements across Meta, Instagram, LinkedIn, YouTube, TikTok and Google- Develop creative variations for audiences,



formats and customer-journey stages- Use campaign performance insights to recommend creative improvements- Apply conversion-focused design fundamentals, including calls-to-action, landing-page design, visual hierarchy and user experience- Research competitors, industries, audiences and cultural trends- Monitor emerging visual trends, platforms, formats and technologies- Share insights and recommendations to raise the team's creative, digital and AI capabilities- Collaborate with account managers, strategists, digital marketers, copywriters, developers, photographers, videographers and external partners- Participate in project kick-offs and briefing sessions- Communicate timelines, dependencies and potential challenges- Incorporate feedback while maintaining strategic and creative integrity- Support improvements to creative workflows, briefing processes, quality assurance and project deliveryRequirements- Professional experience in Graphic Design, Visual Communication, Advertising, Digital Media or a related field- 5+ years of professional design experience- Preferably including 3+ years within an agency, integrated marketing or fast-paced creative environment- Strong portfolio demonstrating high-quality design, conceptual thinking and campaign work across multiple channels- Experience developing creative concepts from briefs rather than solely executing predetermined designs- Strong understanding of branding, typography, layout, visual hierarchy,



composition and storytelling- Experience designing for digital and social media platforms- Experience working on integrated campaigns across multiple channels- Experience with motion graphics, video editing or digital experiences is strongly preferred- Strong proficiency with Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Adobe After Effects and Adobe Premiere Pro- Experience with or willingness to develop proficiency in modern AI-enabled creative platforms and workflows is required- Comfortable experimenting with generative AI platforms, AI-assisted Adobe capabilities, image and video generation tools, automation tools and emerging creative technologies- Experience with Google Analytics and digital analytics platforms, content management systems, marketing automation platforms, digital advertising platforms, web design and prototyping tools, HTML5, basic UX/UI principles, copywriting or content development is an assetCore CompetenciesDemonstrates expertise in Graphic Design and Visual Communication, with a strong focus on developing creative concepts and visual storytelling across digital and social media platforms. Proficient in utilizing AI-enabled creative tools and analytics to enhance campaign performance and streamline workflows.Highest-signal resume keywords- Graphic Design- Creative Concept Development- Adobe Creative Suite- Motion Graphics- Digital Media StrategyHard Skills- Graphic Design- Visual Communication- Creative Concept Development- Branding- Typography- Layout- Visual Hierarchy- Composition- Storytelling- Motion GraphicsSoft Skills- Collaboration- Communication- Creative Problem-Solving- Time Management- Feedback IncorporationIndustry Keywords- Integrated Marketing- Digital Advertising- Campaign Strategy- Social Media- Emerging Creative TechnologiesTools & Technologies- Adobe Photoshop- Adobe Illustrator- Adobe InDesign- Adobe After Effects- Adobe Premiere Pro- Google Analytics- Content Management Systems- Marketing Automation Platforms- Digital Advertising Platforms- Prototyping Tools#J-18808-Ljbffr

📌 Graphic Designer (España)
🏢 Jobtailor
📍 España