17 sep
|
Delivery Hero
|
Barcelona
17 sep
Delivery Hero
Barcelona
Experteer Overview In this role you will lead high-impact marketing campaigns for Glovo across designated regions, using data to uncover opportunities and optimize performance. You’ll collaborate with cross-functional teams to drive acquisition, activation, re-engagement, and ROAS growth through UAC and programmatic channels. Expect hands-on, measurable impact and ongoing sharing of insights to elevate regional performance. You will shape campaigns from strategy to execution, embracing a data-driven, fast-paced environment.Compensaciones / Incentivos
- Lead end-to-end regional campaigns (Africa, EE, Balkans, or SWE)
- Drive acquisition, activation, reactivation, and re-engagement via UAC and programmatic channels
- Own performance targets and deliver on key metrics
- Conduct continuous optimization through A/B testing and performance analysis
- Collaborate with design, local marketing, BI, and Martech to craft winning strategies
- Share insights and best practices to raise team performance
- Manage large-scale campaigns and coordinate with multiple stakeholders
- Monitor and improve measurement, attribution, and ROASResponsabilidades
- 3-5+ years in performance marketing
- Strong focus on Google App Campaigns (UAC) and programmatic advertising
- Proven ability to scale campaigns and optimize acquisition funnels
- Deep understanding of digital measurement, attribution, incrementality testing, and optimization
- Experience managing large-scale campaigns across stakeholders
- Familiarity with Google Data Studio, Tableau, Excel, Google Ads Editor, Adjust, Branch, or Appsflyer
- Thrives in fast-paced environments and can drive projects end-to-end
- Excellent communication and problem-solving skills
- Fluency in English (additional languages a plus)Requisitos principales
- equity plan
- private health insurance
- monthly Glovo credit
- discounts on transportation and food
- discounted gym memberships
- extra time off and remote/work-from-anywhere flexibility
📌 Senior Paid Search Marketing Specialist (Barcelona)
🏢 Delivery Hero
📍 Barcelona