- Develop and execute paid acquisition strategy across Google, LinkedIn, and other relevant channels
- Own campaign planning, budget allocation, optimization, and reporting end-to-end
- Build and manage a testing roadmap across channels, audiences, and creative to reduce CAC and improve ROAS
- Partner with design and content to build high-converting ad creative and landing pages
- Set up and maintain tracking, attribution, and performance dashboards
- Collaborate with Sales and RevOps to ensure paid pipeline is tracked, qualified, and handed off
- Test and scale new channels as the audience and go-to-market motion evolve
- Lay the groundwork for a performance marketing team and hire and manage it over time
- Report directly to the Head of Growth
- Work closely with the founders to scale the demand generation engine

Requirements

- 4+ years of experience managing performance marketing campaigns, ideally in B2B or enterprise SaaS
- Hands-on experience running and scaling campaigns across Google, LinkedIn, and/or Meta
- Strong analytical skills with a deep understanding of attribution, tracking, and experimentation
- Comfort working in a fast-paced environment with shifting priorities and a high sense of urgency
- Ability to write concise, effective ad copy and collaborate closely with designers and landing page teams
- Good taste and basic design skills
- Ability to leverage AI tools to move 10x faster
- Experience marketing to logistics, supply chain,



or other industrial/operations-heavy enterprise buyers
- Experience scaling paid channels from early traction to meaningful, repeatable spend
- Prior experience building and managing a performance marketing team
- Familiarity with marketing automation and attribution tools, such as HubSpot, Salesforce, GA, and tag managers

Core Competencies

Demonstrates expertise in developing and executing performance marketing strategies across multiple channels, with a strong focus on analytics, campaign optimization, and team management. Proficient in leveraging marketing automation and attribution tools to drive effective demand generation.

Highest-signal resume keywords

- Performance Marketing Campaign Management
- Google Ads and LinkedIn Advertising
- Attribution and Tracking Expertise
- Team Building and Management
- Marketing Automation Tools

ATS Optimization Keywords

Hard Skills

- Campaign Planning
- Budget Allocation
- Optimization
- Ad Copywriting
- Data Analysis
- Experimentation
- Performance Dashboard Setup
- Testing Roadmap Development
- Scaling Paid Channels
- AI Tool Utilization

Soft Skills

- Analytical Skills
- Collaboration
- Adaptability
- Creativity
- Communication

Industry Keywords

- B2B Marketing
- Enterprise SaaS
- Demand Generation
- Logistics Marketing
- Supply Chain Marketing

Tools & Technologies

- HubSpot
- Salesforce
- Google Analytics
- Tag Managers
- Marketing Automation Tools

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📌 Performance Marketing (Madrid)
🏢 Jobtailor
📍 Madrid