Experteer Overview
In this role, you will define and lead the Field Marketing strategy for EMEA South, aligning with GTM leadership to drive pipeline, revenue, and customer engagement. You’ll translate business priorities into localized marketing plans across diverse markets, balancing near-term results with long-term growth. You’ll lead a strong team, shaping regional programs, events, and demand generation to maximize impact. Your leadership will connect regional insights with global strategy under a mission to accelerate growth in a complex, multi-market region.

Compensaciones / Beneficios
• Own the Field Marketing strategy for EMEA South, aligning with growth objectives and business priorities
• Serve as a trusted strategic partner to senior Sales and cross-functional leadership
• Translate company-wide priorities into locally relevant market strategies
• Use pipeline, revenue, and market insights to identify opportunities and diagnose gaps
• Set clear organizational priorities balancing near-term pipeline with long-term growth
• Lead investment and resource allocation across multiple countries and programs
• Build an integrated regional marketing plan covering field programs, campaigns, events, demand generation, and ABM
• Collaborate with general and regional Marketing teams to leverage scaled programs with localization
• Define measures of success and drive accountability for pipeline and revenue




• Develop and inspire a high-performing team and empower leaders
• Represent EMEA South in the global Field Marketing organization to inform strategy and investment decisions

Responsabilidades
• Significant senior leadership experience in B2B enterprise marketing, preferably in a large global technology or SaaS company
• Experience leading strategy across a multi-country region with varying market maturity
• Ability to translate objectives into a regional marketing strategy rather than just executing a global plan
• Strong commercial acumen in pipeline, revenue, growth, and ROI
• Proven track record partnering with senior Sales and operating on an executive GTM team
• Capacity to simplify complexity into clear priorities and mobilize an organization
• Judgment in investment/resource allocation and challenging legacy approaches
• Experience balancing global scale with local relevance and localization across markets
• Proven ability to lead through influence in matrixed organizations across Sales, Marketing, Product, Strategy and others
• Experience leading and developing senior marketing teams; empowering operators over micromanagement
• Executive presence, strong communication, and ability to challenge senior stakeholders while building trust
• Data-driven and outcomes-oriented, linking strategy to measurable business impact

Requisitos principales
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📌 VP, Field Marketing EMEA South (Madrid)
🏢 Salesforce
📍 Madrid