Responsibilities- Plan, launch, and manage paid campaigns across Google Ads, LinkedIn, and Meta—owning briefs, copy, and creatives end-to-end.- Monitor daily performance, manage budgets and pacing, and run A/B tests to continuously optimise results.- Track and report on core metrics (CPC, CPL, CAC, ROAS), build dashboards, and support attribution modelling across the funnel.- Work with design and content teams to develop and iterate on landing pages, lead magnets, and marketing assets ensuring ad‑to‑page message consistency.- Test new channels (e.G., TikTok and programmatic) and audience segments, set up new campaigns, and localise activities in ES markets.- Collaborate with PMM, sales, and the performance lead to keep campaigns aligned with product launches and lead quality goals.Requirements- 3–5 years of experience in performance marketing, paid media, or digital marketing—agency or in‑house.- Hands‑on experience managing campaigns on at least one major platform (Google Ads, LinkedIn, or Meta), with a solid grasp of core metrics (CPC, CPL, CAC, ROAS).- Data‑driven mindset with strong attention to detail and the ability to manage multiple campaigns simultaneously.- Familiarity with marketing automation and CRM tools (e.G., HubSpot, Salesforce) is a plus.



SEO fundamentals is nice to have.- Knowledge of marketing automations and AI tools is mandatory (Zapier, Claude Code, MCPs…)- Experience in B2B SaaS, legal tech, or across Southern European markets is a plus.- Proactive, eager to learn, and comfortable operating with autonomy in a fast‑paced startup environment.- Full professional proficiency in English and Spanish (Catalan, Italian or German is a strong plus).Core CompetenciesDemonstrates expertise in managing paid media campaigns across platforms like Google Ads, LinkedIn, and Meta, with a strong focus on core metrics such as CPC, CPL, CAC, and ROAS. Proficient in utilizing marketing automation and AI tools to optimise performance and drive results in a fast‑paced environment.Highest‑signal resume keywords- Performance Marketing- Campaign Management- Data‑Driven Mindset- Marketing Automation Tools- B2B SaaS ExperienceHard Skills- Google Ads- LinkedIn Ads- Meta Ads- CPC- CPL- CAC- ROAS- A/B Testing- Attribution Modelling- SEO FundamentalsSoft Skills- Attention to Detail- Proactive- Eager to Learn- Autonomy- CollaborationIndustry Keywords- Digital Marketing- Paid Media- Southern European Markets- Legal Tech- Startup EnvironmentTools & Technologies- HubSpot- Salesforce- Zapier- Claude Code- MCPs#J-18808-Ljbffr

📌 Performance Marketing Specialist, Spanish Market (Barcelona)
🏢 Jobtailor
📍 Barcelona